Viable Vision: Transforming Total Sales to Net Profits / Edition 1

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Overview

Developed by industry guru Eli Goldratt, Viable Vision is a proven strategic plan and approach that lays out the steps to transform an organization's current total sales into net profits within 4 years. Supported by 25 years of scientific research and real life application, Gerry Kendall explains the Viable Vision concept and provides readers the proven frame of reference and roadmap for achieving this exponential growth in profits.
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Product Details

  • ISBN-13: 9781932159387
  • Publisher: Ross, J. Publishing, Incorporated
  • Publication date: 10/28/2004
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 136
  • Sales rank: 838,365
  • Product dimensions: 6.06 (w) x 9.04 (h) x 0.39 (d)

Table of Contents

Ch. 1 Improve! 3
Ch. 2 Viable vision 9
Ch. 3 Moving from complexity to simplicity 23
Ch. 4 A simpler frame of reference for decision making 31
Ch. 5 Marketing 43
Ch. 6 Operations 51
Ch. 7 Distribution : from push to pull 61
Ch. 8 Project management 71
Ch. 9 The supply chain 81
Ch. 10 Information technology : necessary but not sufficient 87
Ch. 11 Buy-in : overcoming the layers of resistance 97
Ch. 12 Strategy 107
Ch. 13 Executing the paradigm shift 113
App. A Viable vision financial examples 123
App. B More viable vision examples 127
App. C Other mini examples 133
App. D Companies applying Goldratt's theory of constraints 141
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