Visible Signs: An Introduction to Semiotics / Edition 1

Visible Signs: An Introduction to Semiotics / Edition 1

by David Crow
     
 

ISBN-10: 2940373213

ISBN-13: 9782940373215

Pub. Date: 09/01/2003

Publisher: Bloomsbury Academic

Semiotics— the study of signs and sign systems— has become part of the curriculum of most art schools, and this accessible, visually outstanding introduction strikes the perfect balance between theory and practice. By examining text and image in advertising, as well as " high art" versus " popular culture, " it reveals the difference between signs (such

Overview

Semiotics— the study of signs and sign systems— has become part of the curriculum of most art schools, and this accessible, visually outstanding introduction strikes the perfect balance between theory and practice. By examining text and image in advertising, as well as " high art" versus " popular culture, " it reveals the difference between signs (such as a word or picture) and signifiers (the concept or object to which it refers).

Product Details

ISBN-13:
9782940373215
Publisher:
Bloomsbury Academic
Publication date:
09/01/2003
Series:
Required Reading Range Series
Pages:
192
Product dimensions:
8.66(w) x 11.81(h) x 0.78(d)

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