Volkswagen Beetle

Volkswagen Beetle

by Richard Copping
     
 

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Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins were intertwined with the dark days of Nazism. This books looks those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff’s forward-looking desire to perfect one model rather than

Overview

Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins were intertwined with the dark days of Nazism. This books looks those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff’s forward-looking desire to perfect one model rather than spread the company’s talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle's never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard Copping recounts the Beetle's story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.

Product Details

ISBN-13:
9781784420208
Publisher:
Bloomsbury USA
Publication date:
09/10/2014
Series:
Shire Library , #804
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
64
Sales rank:
1,214,682
File size:
26 MB
Note:
This product may take a few minutes to download.

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Meet the Author

Marque expert and lifelong Volkswagen enthusiast Richard A. Copping has written over a dozen books covering a variety of models, and regularly contributes articles to a number of magazines.

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