"Volkswagen: a Car for the People - a Success Story" is even better than the author's first book ("Volkswagen: the Peoples' Car," which is now part the official VW historical archives in Wolfsburg, Germany). His new book is written fully in both English and German, and has 40 percent more illustrations compared to his first book. The editing of the new book is much better which was released through CreateSpace of Santa Cruz, California - and the paperback purchase price is one-third less. The e-book edition of the new book was professionally done ...
"Volkswagen: a Car for the People - a Success Story" is even better than the author's first book ("Volkswagen: the Peoples' Car," which is now part the official VW historical archives in Wolfsburg, Germany). His new book is written fully in both English and German, and has 40 percent more illustrations compared to his first book. The editing of the new book is much better which was released through CreateSpace of Santa Cruz, California - and the paperback purchase price is one-third less. The e-book edition of the new book was professionally done by Authorlink of Dallas, Texas. The e-book features direct links both to and from the list of illustrations and the Table of Contents, plus 142 working Internet links. For people with "Amazon Kindle for PC" software, "Adobe Digital Editions" PC software or an Apple iPad, the illustrations will be in full color. Illustrations are official 1951-1986 VW press release photos from [...] (the largest VW enthusiast site in the world), with whom the author has shared hundreds of his own original VW sales brochures and catalogues. The book details the original VW Beetle prototypes starting with the 1931 Wanderer plus all air-cooled model years through 2004. Add to this the Type 2 Microbus (including Samba, Bay Window and Vanagon), the Type 3 (Notchback, Squareback, Fastback, Razor-Edge Ghia, Karmann-Ghia TC plus SP 1 and 2 from Brazil), the Type 4 (411, 412, Porsche 912 and VW-Porsche 914 and 916) and the new water-cooled cars. The latter include the A-Class (Golf, Rabbit, Jetta, Fox and New Beetle), B-Class (Eurovan), C-Class (Dasher, Quantum and Passat) and D-Class (Phaeton) plus VW Group subsidiary vehicles from brands such as Audi-NSU, SEAT, Skoda, Bentley, Lamborghini, Bugatti, MAN, Scania and Porsche. VW's major joint-venture and equity partners such as FAW, SAIC-Nanjing (the owners of MG), Suzuki and GAZ-Steyr also discussed. Additional topics include VW's special equity relationship with Porsche and its historical roots in both Porsche and Tatra. Major competitor brands from America (the Big 3), Asia (from Japan, South Korea and Malaysia) and Europe (from Germany, France, Italy, the UK and Russia) are also covered, as well as beloved orphan and dormant brands such as AMC, Studebaker, Packard, Avanti, Auburn, Cord and Duesenberg. Throughout the book is the topic of success and failure (cash profits versus debt financing) and how both companies and countries either move toward success (through hard work and saving) or decline (by living beyond their means).
This immensely informative, compact book (one of its advantages is its manageable size) is great for two different groups of people; one is that of people with an interest in the general subject of cars, particularly VWs and their fine history, but who do not necessarily have a lot of knowledge about VW, and the other is for the VW enthusiast. The information is accessible; Nonnenkamp knows his subject backwards and forwards, and the reader is by no way subjected to overload.
- Glen Smale
New York-born author, tax accountant and financial commentator, Marc Nonnenkamp holds an MBA degree in Corporate Finance, and so is eminently qualified to critically examine the fiscal health of some of the world's largest companies.
Marc E. Nonnenkamp has an M.B.A. from the Mason School of Business at The College of William and Mary in Virginia. He worked in commercial banking for 7 years in California, Germany and Georgia before his current career in tax accounting, most recently for New Mexico State energy severance taxes for crude oil, natural gas and coal. He has also written books about the German and the Austrian Navies (in both English and German and endorsed by the California Center for Military History in Eureka), about Scale Model Collectible Cars (endorsed by Hornby Hobbies of the United Kingdom) and about the Borromeo Family (featured by the Borromeo Family Hotel in Milan, Italy). The illustrations for "Volkswagen: a Car for the People / a Success Story" are endorsed by www.thesamba.com (the largest VW enthusiast website in the world) and the book itself is part of Volkswagen A.G.'s historical archives in Wolfsburg, Germany.