Vote Yes for Libraries: A Guide to Winning Ballot Measure Campaigns for Library Funding

Overview

Covers the entire process of achieving victory on library ballot measures, from organization and fundraising to knowing and challenging the opposition. Familiarizes readers with political concepts like bonds and swing voters, and gives advice on opinion polls, hiring a consultant, devising a budget, using volunteers, and fund raising. Also gives advice on what to do if the campaign fails. Turner is director of the Santa Cruz County Library System, Annotation c. Book News, Inc., ...
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Overview

Covers the entire process of achieving victory on library ballot measures, from organization and fundraising to knowing and challenging the opposition. Familiarizes readers with political concepts like bonds and swing voters, and gives advice on opinion polls, hiring a consultant, devising a budget, using volunteers, and fund raising. Also gives advice on what to do if the campaign fails. Turner is director of the Santa Cruz County Library System, Annotation c. Book News, Inc., Portland, OR
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Editorial Reviews

Library Journal
Vote Yes for Libaries is aimed at public library directors, staff, board members, and Friends who want to know how to win a ballot measure election. It is difficult to persuade people to vote for an increase in taxes, even in the best of economic times, and Turner (director, Santa Cruz City County Library System, CA; author of Getting Political: An Action Guide for Librarians and Library Supporters, Professional Media, LJ 4/15/97; and author of LJ's annual article on referenda) draws on her own experience with balloting issues in her library to show how to make the political process work for your situation. She devotes the first part of her book to precampaign activities such as getting the library measure on the ballot, forming a campaign committee, writing ballot language and arguments, developing a budget, using volunteers, and hiring a campaign manager. Once those are in place, Turner then takes you through the campaign itself and how to handle phone banks, the media, and opposition and concludes with a very important chapter on what to do if you lose. Don't want to hire a campaign manager because you think you can do it yourself and save some money? You are setting yourself up to lose. You think you can get your vote passed on a shoestring budget? Think again, as Turner explains the ins and outs of having adequate funds for getting a ballot measure passed. Her thorough guide covers every aspect of a budget vote. Libraries undertaking a ballot measure should purchase this book and make it required reading for the director, board members, and other vital members of the committee.--Marie Bruni, Huntington Memorial Lib., Oneonta, NY Copyright 2000 Cahners Business Information.\
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Product Details

  • ISBN-13: 9780786408559
  • Publisher: McFarland & Company, Incorporated Publishers
  • Publication date: 5/1/2000
  • Edition number: 2
  • Pages: 152
  • Product dimensions: 10.00 (w) x 7.00 (h) x 0.45 (d)

Meet the Author

Anne M. Turner, director of the Santa Cruz City-County Library System, lives in San Francisco, California.

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