Weaving Dreams: The Joy of Work, The Love of Life


The Longaberger Company, now one of the largest direct-sellingorganizations in the United States, began with Dave Longaberger'sdream that he could market fine, American-made baskets. Even whenothers said it couldn't work, the company persevered and overcamedoubters by sticking to a core set of principles. These principlesof success still guide the company today, under the leadership ofDave's daughter Tami. Then and now, the center of that success hasbeen Longaberger's highly creative and engaged employees ...

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The Longaberger Company, now one of the largest direct-sellingorganizations in the United States, began with Dave Longaberger'sdream that he could market fine, American-made baskets. Even whenothers said it couldn't work, the company persevered and overcamedoubters by sticking to a core set of principles. These principlesof success still guide the company today, under the leadership ofDave's daughter Tami. Then and now, the center of that success hasbeen Longaberger's highly creative and engaged employees who,together with Tami, carry forward the company's one-of-a-kindculture.

With great tenderness, transparency, and candor, TamiLongaberger opens her heart, offering readers a glimpse of herunique American Dream—the kind not handed down or givenfreely, but earned by hard work and fierce tenacity. Whethersharing memories of her childhood in Appalachia or accounts ofreaching out to businesswomen in the MIddle East, Longabergerevokes a balanced nostalgia for the sweetness of the pastcommingled with a passionate call for hope for the future.

Weaving Dreams prompts readers to dream bigger, think morebroadly, and risk taking the road less traveled. The life lessonsremind us that we are all much more similar than distinct, that wehave much for which to be grateful, and that the love of family isa treasure to be valued above all else. In Weaving Dreams: The Joyof Work, The Love of Life, Tami Longaberger emerges as a clearvoice of encouragement and inspiration, challenging us all to liveeach moment to the fullest.

Filled with common sense and wisdom that defies today's slick,impersonal business culture and lays the foundation for long-termgrowth, Weaving Dreams shares reflections from the heart ofAmerican doggedness, ingenuity, and entrepreneurship that willinspire you to new heights in business and life.

The Longaberger Company is the premier U.S. manufacturer ofhandcrafted baskets and provider of other home and lifestyleproducts. It was founded in 1973 by Tami Longaberger's late fatherDave. Since 1999, Tami has served as president, chair of the board,and CEO of The Longaberger Company. One of the largestdirect-selling organizations in the country, it providesconsiderable income opportunity, as well as trips, recognition, andincentives to its 40,000 independent consultants.

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  • Tami Longaberger
    Tami Longaberger  

Product Details

  • ISBN-13: 9780470630037
  • Publisher: Wiley
  • Publication date: 9/7/2010
  • Edition number: 1
  • Pages: 251
  • Product dimensions: 6.20 (w) x 9.10 (h) x 1.10 (d)

Meet the Author

Tami Longaberger, The Longaberger Company's CEO and chair of the board, has led the organization through significant growth, product diversification, facilities expansion, and new technologies. She is the former chair of the National Women's Business Council, a federal council created to advise and recommend policy to the President, Congress, and the U.S. Small Business Administration on economic issues important to women business owners. In 2004, she also served her country as a member of the U.S. delegation to the United Nations Commission on Human Rights held in Geneva, Switzerland. Tami previously chaired the Board of Trustees at The Ohio State University. Her proudest accomplishment is being the mother of two bright and talented children, Claire and Matthew.

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Table of Contents

Foreword Bernie J. Kosar Kosar, Bernie J.


Part 1 AMERICA 1

1 Love Where You Live: Finding Joy at Home 3

2 Only in America: Seizing Opportunities and Finding Silver Linings 9

3 Lessons from Purple Hands: Learning Work Ethic from My Father 15

4 With Feet Planted: Learning Respect for Our Country 19

5 A Pocket Full of Coins: Connecting with Bravery and Honor 25

6 An American Privilege: Being a Voice for the Voiceless 29


7 The Legacy of Right and Wrong: Learning from Mom and Dad 37

8 Right Is Right: Taking the High Road behind the Scenes 41

9 Parenting with the End in Mind: How I Worked to Instill Responsibility and Work Ethic in My Children 47

10 Making Things Right: A Consultant's Story of Longaberger Values 53


11 "Getting It Right": The Struggle toward Self-Confidence 61

12 Our Minds Are Double-Edged Swords: The Power of Positive and Negative Thinking 71

13 Finding Balance: A Four-Part Recipe to Positive Thinking and Harmony 77


14 Reflecting on a Legacy: Dad's Enthusiasm Was Contagious 83

15 From the Homestead to the Office: Promoting Enthusiasm 87

16 Feeding Joy: How I Remain Enthusiastic 93

17 Applause!: One Consultant Reflects on Finding Joy and Purpose with Longaberger 99

Part 5 LEARNING 105

18 Cream Pies and Ohio Buckeyes: Defying My Dad and Going to College 107

19 Supporting My Kids: Why Education Is So Important to Me 113

20 What Diversity Can Teach Us: Lessons in Tolerance 119

21 Longaberger 101: Improve Yourself and Pass It On! 125

Part 6 FAMILY 131

22 Thick and Thin: Sticking Together as a Family 133

23 Memory Making: How Family Traditions Became Our Glue 141

24 The Best Medicine: Laughter Is Critical for Any Family 145

25 Expanding My Family: Opening Doors for Longaberger Consultants 149

Part 7 COURAGE 157

26 Learning to Pull Myself Up: Finding Courage Within 159

27 Empty Shoes at The Bee: Finding Courage in Loss 167

28 Grace in the Trying: Finding Courage in Difficult Circumstances 173

29 Horizon of Hope: Finding Courage in Illness 179


30 Hands in Dresden Dirt: My Love for Nature and the Beauty of the Earth 189

31 Random Acts of Kindness: Teaching My Children the Joy of Giving 195

32 Come Along with Me: Sharing My Days with Others 201

33 Landing in the Desert: Sharing Business with the Women of the Middle East 209

34 Philanthropy: A Way of Life 215

Part 9 GRATITUDE 223

35 Remembering to Say "Thank You": Important People, Important Moments 225

36 A Posture of Gratitude: How I Live with a Grateful Heart 229

37 How Can I Say "Thanks"? A Consultant's Gratitude 233

38 Grateful to You: People Make Longaberger What It Is 239

Index 243

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Customer Reviews

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Sort by: Showing all of 4 Customer Reviews
  • Posted August 30, 2010

    A wonderful picture painted with words of a life within the family legacy

    Just finished Weaving Dreams; I laughed, I cried, I dreamed, and was inspired. What an insightful, compelling woman Tami Longaberger is! I am impressed and amazed that as a working mother with such heavy responsibilities as CEO and President of the Longaberger Company she has time for such introspection and sharing.

    Her writings, with the help of descriptive writer Jane Graham, lay open Tami's inner thoughts, feelings, fears and memories of her life and living that life in the limelight and at times the shadow of her father, Dave Longaberger the founder of the Longaberger Company.

    I sat with this book thinking I would only read a few chapters, and didn't come up for air until I was nearly completed (and only because I had to, not because I wanted to!). Written in a conversational, easy reading style, I was immediately engaged, feeling that I was right there with Tami in her stories.

    This is not a business book. It's a motivational book for women and even for men also. Whether you're new to Longaberger or have been a customer for years, this is an inside look to leading with a heart. This will inspire you to be a better person, to think more about your choices and decisions, and what you CAN DO for others.

    It's worth buying, and reading, and then sharing with a friend....

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  • Posted August 29, 2010

    Prepare to change your life

    Weaving Dreams is a must-read for everyone! Tami Longaberger shares her lessons from life with honesty and openness. The good and the bad in her past have shaped her and now she reflects on it with warmth, humor, and confidence. Reading her book is like sitting in a cozy chair in her living room with a hot drink talking about work, life and love. You will look at your work life, family life, personal life, and spiritual life with new enthusiasm.

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    Posted August 27, 2010

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    Posted September 28, 2010

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