Web Catalog Cookbook

Web Catalog Cookbook

by Cliff Allen, Deborah Kania
     
 

As companies increasingly want to display their products and services on the Web, this book provides them with the advice, tools, and templates they will need to create an effective Web catalog  See more details below

Overview

As companies increasingly want to display their products and services on the Web, this book provides them with the advice, tools, and templates they will need to create an effective Web catalog

Product Details

ISBN-13:
9780471183310
Publisher:
Wiley
Publication date:
06/09/1997
Edition description:
BK&CD-ROM
Pages:
412
Product dimensions:
7.47(w) x 9.23(h) x 1.05(d)

Meet the Author

CLIFF ALLEN is President of Allen Marketing Group, a marketing communications firm that specializes in developing interactive marketing programs. He is also cofounder and President of GuestTrack, Inc., a Web software development company that specializes in Web site personalization, Web catalogs, and other Web commerce and marketing software solutions.

DEBORAH KANIA is cofounder and Vice President of Sales and Marketing at GuestTrack, Inc., specializing in World Wide Web and software technology. She has also managed Web site development and marketing for Indelible Blue and Wizzywygs, two online catalog Web sites.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >