Web Hosting

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Overview

A complete strategy for delivering high-quality Web hosting services.

Today, most businesses, large and small, rely on the Internet as a central component of their organization. In order to save time and money, many of these businesses are turning to Web hosting companies for support. These hosting companies must be able to provide innovative, secure, and cost-effective solutions in order to remain competitive and keep customers satisfied. This detailed and unique resource ...

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Overview

A complete strategy for delivering high-quality Web hosting services.

Today, most businesses, large and small, rely on the Internet as a central component of their organization. In order to save time and money, many of these businesses are turning to Web hosting companies for support. These hosting companies must be able to provide innovative, secure, and cost-effective solutions in order to remain competitive and keep customers satisfied. This detailed and unique resource delivers a full-range strategy for providing successful solutions that will meet the needs of your customers. From technical support and customer service to Web marketing strategies, this comprehensive guide contains all the essential coverage necessary for delivering state-of-the-art, customized hosting solutions.

This resource will help you:

  • Learn the different types of Web hosting plans--shared, dedicated, co-located, ASP, MSP, and more
  • Get insight into successful Web marketing strategies
  • Understand the technology required to ensure quality service
  • Identify and decide upon a standard range of services
  • Enhance network performance through use of monitoring tools
  • Secure your infrastructure--prevent viruses, worms, and other attacks
  • Manage a data center and discover ways to outsource services
  • Gain a competitive edge in an expanding Web hosting market
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Product Details

  • ISBN-13: 9780072132793
  • Publisher: McGraw-Hill/OsborneMedia
  • Publication date: 10/2/2001
  • Pages: 436
  • Product dimensions: 0.89 (w) x 7.50 (h) x 9.25 (d)

Meet the Author

Carl Burnham is a Web developer, hosting consultant, and specialist in analyzing Internet-related technologies. He has also co-authored Professional JSP, Wrox, and Ace the Technical Interview, Fourth Edition, Osborne McGraw-Hill. Burnham is founder of Southpoint.com, a travel destination portal. He has over 15 years of IT industry and network management experience.
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Table of Contents

Part I: Starting a Web Hosting Business
1 The Changing World of Web Hosting
2 Types of Web Hosting Plans
3 Selecting a Platform and Web Server
Part II: Marketing
4 Web Presentation and Design Strategies
5 Additional Marketing Strategies
Part III: Customer Service
6 Ensuring Quality Customer Service
7 How To Gauge Customer Satisfaction
Part IV: Web Hosting Services
8 Deciding on a Standard Range of Services
9 Providing Server-side Functionality
Part V: Infrastructure and Security Considerations
10 Issues in Networking Infrastructure
11 Securing Your Infrastructure
12 Using Network Monitoring Tools
13 Enhancing Network Performance
14 Developing Partnerships and Outsourcing Services
Part VI: Advanced Hosting Markets
15 Growing Your Web Hosting Business
16 Emerging Markets
A Web Hosting Scripting Resources
B Application Server Resources
C Network Monitoring Resources
D Introduction to Networking
E Internet Standard Specifications
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Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted October 11, 2001

    great guide for those interested in web hosting or providing web hosting

    This is a practical guide to learning about the types of web hosts out there. Included are many resources and tips for deciding on a web hosting specialty, providing customer service beyond the standard out there, marketing, and developing business partnerships. The section on different web technologies (including ASP, JSP, PHP) was quite useful, as well as the one on security. As a consultant, I recommend for anyone interested in getting into web hosting, or wanting to add to their web hosting specialties.

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