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Web Search: Public Searching of the Web
     

Web Search: Public Searching of the Web

by Amanda Spink, Bernard J. Jansen
 
This book brings together results from the Web search studies we conducted from 1997 through 2004. The aim of our studies has been twofold: to examine how the public at large searches the Web and to highlight trends in public Web searching. The eight-year period from 1997 to 2004 saw the beginnings and maturity of public Web searching. Commercial Web search

Overview

This book brings together results from the Web search studies we conducted from 1997 through 2004. The aim of our studies has been twofold: to examine how the public at large searches the Web and to highlight trends in public Web searching. The eight-year period from 1997 to 2004 saw the beginnings and maturity of public Web searching. Commercial Web search engines have come and gone, or endured, through the fall of the dot.com companies. We saw the rise and, in some cases, the demise of several high profile, publicly available Web search engines. The study of the Web search is an exciting and important area of interdisciplinary research. Our book provides a valuable insight into the growth and development of human interaction with Web search engines. In this book, our focus is on the human aspect of the interaction between user and Web search engine. We do not investigate the Web search engines themselves or their constantly changing interfaces, algorithms and features. We focus on exploring the cognitive and user aspects of public Web searching in the aggregate. We use a variety of quantitative and qualitative methods within the overall methodology known as transaction log analysis.

Product Details

ISBN-13:
9789048166299
Publisher:
Springer Netherlands
Publication date:
01/11/2011
Series:
Information Science and Knowledge Management Series , #6
Edition description:
Softcover reprint of hardcover 1st ed. 2004
Pages:
199
Product dimensions:
6.30(w) x 9.45(h) x 0.02(d)

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