Web Style Guide: Basic Design Principles for Creating Web Sitesby Patrick J. Lynch, Sarah Horton
Pub. Date: 02/28/1999
Publisher: Yale University Press
This essential guide for Web site designers offers clear, concise advice on creating well-designed and effective Web sites and pages. Focusing on the interface and graphic design principles that underlie the best Web site design, the book provides anyone involved with Web site design - in corporations, government, nonprofit organizations, and academic institutions… See more details below
This essential guide for Web site designers offers clear, concise advice on creating well-designed and effective Web sites and pages. Focusing on the interface and graphic design principles that underlie the best Web site design, the book provides anyone involved with Web site design - in corporations, government, nonprofit organizations, and academic institutions - with expert guidance on issues ranging from planning and organizing goals to design strategies for a site to the elements of individual page design.
Shifting away from the emphasis of many authors on HyperText Markup Language (HTML) and glitzy, gimmicky graphics, Patrick J. Lynch and Sarah Horton discuss classic principles of design, how these principles apply to Web design, and the issues and constraints of designing complex, multilayered sites. They address the practical concerns of bending and adapting HTML to the purposes of graphic page design.
This book grew out of the widely used and highly praised Web site on site design created by the Center for Advanced Instructional Media at Yale University. At this site, readers will continue to find updated color illustrations and examples to complement and demonstrate points made in the book as well as useful and current online references.
Patrick J. Lynch is design director of the Center for Advanced Instructional Media at Yale University School of Medicine. Sarah Horton is multimedia applications specialist in Curricular Computing at Dartmouth College.
- Yale University Press
- Publication date:
- Product dimensions:
- 7.27(w) x 10.33(h) x 0.60(d)
Table of Contents
1 Process 1
2 Universal Usability 51
3 Information Architecture 71
4 Interface Design 95
5 Site Structure 121
6 Page Structure 151
7 Page Design 171
8 Typography 205
9 Editorial Style 231
10 Forms and Applications 249
11 Graphics 267
12 Multimedia 301 Abbreviations 315 References 317 Illustration Credits 327 Index 329
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I refer to this book frequently because in my opinion, Lynch and Horton did a fantastic job focusing on the aesthetic aspects of web design, as opposed to the technical (html) aspects. 'Web Style Guide' takes you on a step by step journey through the web design process, starting with 'concepts and ideas' and ending with 'finished products'. During the journey, heavy emphasis is placed on defining the attributes one would find in a well designed website. Narratives are always accompanied by useful examples that demonstrate the concepts they are presenting.
Web Style Guide: Basic Design Principles for Creating Web Sites is a book that describes in great detail, how to start coding, and create and design your own website. It is written by Patrick J. Lynch and Sarah Horton, and they talk about all kinds of ways to understand technology and interpret it on your own. They introduce the book by saying that it is meant for people who want to “publish durable content on the Web.” This means that the book is written for people who want their ideas to be heard and understood online, and for their words to stand out. They also include many images that correspond to the instructions that they give or the topic that they are discussing. The images and illustrations are very informative, because they show you the layout and designs of web pages and give the reader a further explanation about what the authors are saying. There are a few main topics discussed in Web Style Guide. Some of these are the process of designing a web page and deciding what you want to do, interface design focusing on communication, site design, page design, typography, editorial style, web graphics, and multimedia. All of these topics, or categories, are organized into chapters and the authors go into great depth with details on each topic. The book was written in 1999, so it is relatively current. However, a lot has happened with technology over the past couple of years, so there may be information un-included in the book that have happened recently. Overall, the book is very informative and I really enjoyed it.