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This guide to the world of graphic design, explores all the issues that shape contemporary design: economics; ethics; technology; multimedia communication; theory and developments in other fields that impact globally on local cultures. A special focus on work from emerging design locations, including China, Russia and Eastern Europe, is particularly invaluable.
The role of the graphic designer has never been so diverse: they must often copy write, edit, curate, originate photography and illustrations, design typefaces, and be astute marketers and businesspeople all in a world of converging media.
|What is graphic design for?||6|
|Being here: local tendencies in graphic design||14|
|Cross-disciplinary design and collaboration||24|
|Designer as author, publisher, producer, curator, entrepreneur||34|
|Design for protest||46|
|Craft and complexity||64|
|Graphic design is for people||74|