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John ByrneAt a moment when many are disillusioned by the blatant self-interest of outrageously paid business leaders, this book is an urgent call to get back to the basics. It reminds us why the discipline of management truly matters. It rejects the notion that a simple fad can make a meaningful difference. Rarely has anyone presented the core principles of managing in a single book....What Management Is won’t ...make anyone a one-minute manager. But it will help leaders understand better how the ideas that form the foundation of good management have, in Magretta’s words, ‘powerfully altered our economy and our lives.’ That’s a potent message in this disillusioning time.
— Business Week