What Matters Now: How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation

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"This is not a book about one thing.It's not a 300-pagedissertation on leadership, teams, or motivation.Instead, it's amulti-faceted agendafor building organizations that canwin in worldof relentless change, ferocious competition, andunstoppableinnovation."
From the Preface

What Matters Now is Gary Hamel's impassioned plea torethink the fundamental assumptions we have about management, themeaning of work, and organizational life. He asks, "What are thefundamental, make-or-break...

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"This is not a book about one thing.It's not a 300-pagedissertation on leadership, teams, or motivation.Instead, it's amulti-faceted agendafor building organizations that canwin in worldof relentless change, ferocious competition, andunstoppableinnovation."
From the Preface

What Matters Now is Gary Hamel's impassioned plea torethink the fundamental assumptions we have about management, themeaning of work, and organizational life. He asks, "What are thefundamental, make-or-break issues that will determine whether yourorganization thrives or dives in the years ahead?" The answer isfound in five paramount issues: values, innovation, adaptability,passion, and ideology.

Values: With trust in large organizations at an all timelow, there is an urgent need to rebuild the ethical foundations ofcapitalism. What's required is nothing less than a moralrenaissance in business.

Innovation: Innovation is the only defense againstmargin-crushing competition, and the only way to outgrow a dismaleconomy. In too many companies, innovation is still a buzzword,rather than the responsibility of every single individual. Thismust change.

Adaptability: In a world of accelerating change, everycompany must build an evolutionary advantage. The forces of inertiamust be vanquished. The ultimate prize: an organization that is asnimble as change itself.

Passion: In business as in life, the difference between"insipid" and "inspired" is passion. With mediocrity fast becominga competitive liability, success depends on finding new ways torouse the human spirit at work.

Ideology: Today, businesses need more than betterpractices; they need better principles. Bureaucracy and controlhave had their day. It's time for a new ideology based on freedomand self-determination.

"Gary Hamel has crafted a challenging book that starts withvalues, celebrates innovation, and concludes by opening up thehierarchies of large companies to unleash the true human potentialof the people who work there. This is a book to return to again andagain as managers everywhere confront the challenges of orthodoxy,management lethargy, and overly-rigid company processes."
Henry Chesbrough, author, OpenInnovation;professor at UC Berkeley's Haas School of Business

"What Matters Now lets you in on the five things thatwill transform your organization—or sink it. It's yourchoice—put Gary Hamel's book at the top of your to-do list orprocrastinate and risk falling farther behind."
Charlene Li, author, Open Leadership; founderof Altimeter Group

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Product Details

  • ISBN-13: 9781118120828
  • Publisher: Wiley
  • Publication date: 2/1/2012
  • Edition number: 1
  • Pages: 304
  • Sales rank: 272,992
  • Product dimensions: 6.20 (w) x 9.10 (h) x 1.40 (d)

Meet the Author

Noted business thinker and strategist Gary Hamel has been on the faculty of the London Business School for nearly thirty years. He is the founder of the California-based think-tank The Management Lab. His most recent initiative is The Management Innovation eXchange (www.managementexchange.com), a pioneering effort aimed at reinventing management by harnessing the power of open innovation. Hamel is the author of five books and numerous articles for the Harvard Business Review as well as the Wall Street Journal, Fortune, and the Financial Times. He consults widely and has led change initiatives in some of the world's most prominent companies.

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Table of Contents

Preface ix

SECTION 1: Values Matter Now 1

1.1 Putting First Things First 3

1.2 Learning from the Crucible of Crisis 9

1.3 Rediscovering Farmer Values 25

1.4 Renouncing Capitalism's Dangerous Conceits 29

1.5 Reclaiming the Noble 35

SECTION 2: Innovation Matters Now 39

2.1 Defending Innovation 41

2.2 Cataloging the World's Greatest Innovators 45

2.3 Inspiring Great Design 55

2.4 Turning Innovation Duffers into Pros 61

2.5 Deconstructing Apple 73

SECTION 3: Adaptability Matters Now 83

3.1 Changing How We Change 85

3.2 Becoming an Enemy of Entropy 91

3.3 Diagnosing Decline 103

3.4 Mourning Corporate Failure 111

3.5 Future-Proofing Your Company 119

SECTION 4: Passion Matters Now 135

4.1 Exposing Management’s Dirty Little Secret 137

4.2 Putting Individuals Ahead of Institutions 145

4.3 Building Communities of Passion 153

4.4 Reversing the Ratchet of Control 163

4.5 Reinventing Management for the Facebook Generation 171

SECTION 5: Ideology Matters Now 179

5.1 Challenging the Ideology of Management 181

5.2 Managing Without Hierarchy 193

5.3 Escaping the Management Tax 207

5.4 Inverting the Pyramid 233

5.5 Aiming Higher 243

Appendix: The Half Moon Bay "Renegade Brigade" 259

Notes 261

Acknowledgments 267

About the Author 269

Index 271

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Interviews & Essays

Q & A with Gary Hamel Q: This book is different than previous books you have done. Why this book – why now?
There are a variety of unprecedented changes in the business environment, change continues to accelerate, trust is shaken, and competition is fierce: there is a raft of new competitors.
Organizations are not up to challenges ahead. There are many. The right thing to do was to NOT write a book about one thing – but instead offer 5 levers – and one people’s point of view of how to work those levers.
Q: What did you find surprising in writing this book?
Maybe not surprising – but a little shocking – was that despite magnitude of challenges that organizations face, including a dismal economy, most organizations are still fiddling at the margins.
A typical business book looks at companies doing something right at the moment…or companies that screw up. In times of environmental stress and change you have to challenge not only practices but principles. You must challenge fundamental assumptions about how organizations work. Frankly, I don’t know of ANY organizations that are up to the challenges that lie ahead. This book is for people who want to get out in front; it is an agenda for people who want to lead.
Q: Who has most influenced your thinking in the past ten to fifteen years?
Kevin Kelly and his book Out of Control (it came out in 1995.) He helped us understand how social life forms on the web and how that will, and has, affected us all.
Chris Rufer, President of Morningstar, is in the book. His company has demonstrated that you can run complex organizations without any hierarchical structure. I had believed it could be true …but now know it is true.
Q: Out of every critical issue out there now for leaders/managers/workers to focus on what is the one most people should start with?
Values. Every CEO will tell you that they want to an organization that builds superior results. But is values that will get you there. Values need to be transcendental rather than venal. Look at Apple: beauty, ease of use… versus the investment banks and their short term monetary gain for a few. People are rightfully calling capitalism to account. I understand the anger people have. I laugh when a CEO says he wants a “values driven organization” because the organization already is! The question is what values are in the driver’s seat already.
Q: What do you hope readers ultimately “get” out of this book?
The responsibility of any business author is to be profound and practical. I want to read things that challenge my convention…my mental models. I also like to spend time talking with CEOs and managers. Ultimately you have to build a bridge between new ideas and the everyday realities. That is my goal.
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