What Time Is It?

What Time Is It?

by The Time
     
 

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The Time's second album, What Time Is It?, is similar in many ways to The Time (1981), except better all-around, boasting three extended synth-funk jams ("Wild and Loose," "777-9311," "The Walk") that surpass those on the preceding album, plus a humorously wonderful ballad, "Gigolos Get Lonely Too," that tops any of those on the band's eponymous debut.

Overview

The Time's second album, What Time Is It?, is similar in many ways to The Time (1981), except better all-around, boasting three extended synth-funk jams ("Wild and Loose," "777-9311," "The Walk") that surpass those on the preceding album, plus a humorously wonderful ballad, "Gigolos Get Lonely Too," that tops any of those on the band's eponymous debut. In terms of similarities, both What Time Is It? and The Time are largely the work of Prince with the exception of the vocals, which are sung instead by Morris Day. Jesse Johnson (guitar), Terry Lewis (bass), Jimmy Jam (keyboards), Monte Moir (keyboards), and Jellybean Johnson (drums) are again listed as bandmembers, and though they certainly performed this material live in-concert as Prince's opening act, it's questionable how much musical input they had in the recording studio. Prince reportedly performed every note of music heard here except the vocals, though there's no evidence of that in the liner notes (at least not on the initial edition), as the only sign of his involvement is a production credit for Jamie Starr, one of his pseudonyms. Another similarity between What Time Is It? and The Time is the slim song offerings -- only six songs on each album, and though half the songs approach ten minutes in length, there are slight offerings on each album, "Onedayi'mgonnabesomebody" thankfully the only inconsequential song here. Any way you measure it, What Time Is It? is undoubtedly the better of the two albums, and the Time's most fully developed album overall, if not their flat-out best. Sure, there are only six songs, but five of them are fantastic, especially "777-9311," and the album itself sounds much more fully produced than its predecessor. Any fan of Prince's early-'80s work, particularly 1999 (1983), will find much to enjoy on What Time Is It?

Product Details

Release Date:
10/25/1990
Label:
Warner Bros / Wea
UPC:
0075992370127
catalogNumber:
23701
Rank:
1119

Related Subjects

Tracks

Album Credits

Performance Credits

Time   Primary Artist
Morris Day   Vocals
Jesse Johnson   Guitar,Vocals,Electric Drums
Jimmy Jam   Keyboards,Vocals
Jellybean Johnson   Percussion,Drums
Terry Lewis   Bass,Vocals,Background Vocals
Monte Moir   Keyboards,Vocals
Vanity 6   Background Vocals

Technical Credits

Morris Day   Composer,Producer
Jesse Johnson   Composer
Jellybean Johnson   Composer
Terry Lewis   Composer
Monte Moir   Composer
Jamie Starr   Engineer
James Harris   Composer
Don Batts   Engineer
Peggy M.   Engineer
Starr Company   Producer
Peggy M.   Engineer

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