Who Cares?by Kelly E. Middleton, Elizabeth A. Petitt
Who Cares? is a call to arms for all proponents of public schools: administrators, teachers, support staff, and unions. It encourages schools to focus on the most important "R" of all-relationships. Many advocate the importance of relationships in a school, but few articulate how to systematically address it. Who Cares? offers hope with real world customer service examples and practices that have been implemented in one public school district in the battle to win back students. Readers can expect to find a variety of tools and resources, including:
. Customer service ideas for all staff members
(secretaries, coaches, bus drivers, custodians, cooks)
. Home visits best practice checklist (K-12)
. 29 ways for teachers to WOW parents and administrators
. 10 of the best customer service practices borrowed from the business world and applied to public education
An intentional focus on customer service, relationships, and making connections will not only positively impact the culture of your school, but will also result in improved academic achievement.
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Worst book ever! These two authors have no concept of reality if you meet them in person. This text is a waste of money. You will regret purchasing this text of have them come and present. While the concepts around customer service and relationship building is much needed in education, these two are not expert authorities. We even had one of the authors (Middleton) come and present to faculty. In fact, I was hoping the presentation was better than the book. He was late to the training, ran in without any apologies, exuded arrogance, and turned everyone off within the first 5 minutes. This is not how I wanted to begin building my school around the customer service model. The presenter himself should have practiced the customer service he preaches in the text he "supposedly" co-wrote. After the presentation, which was a bunch of pictures and no meat to the concepts at hand, I question whether he actually co-wrote the book or is in name only on this text. Based on my personal experience with Middleton at my school, I am assuming Petitt actually wrote the book. In any case, please think hard before purchasing or looking at these individuals to present. I think you will regret it. I know I did!
This is a self-published book. We had Mr Middleton at our school and most thought he was arrogant. A book was purchased by a coworker and I contacted a teacher in his district. That teacher told me that Mr Middleton administered by intimidation and that he was very forceful. Additionally, he even had students secretly evaluate the teachers on forms he provided. His school's test scores have become stagnant since the implementation of this customer service approach, while neighboring schools have overtaken him. Teacher morale has tanked according to 2 teachers to whom I spoke. Be leery of this approach and contact Mason County teachers before you adopt it at your school.