Why the Bottom Line ISN'T!: How to Build Value through People and Organization

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Advance Praise for Why the Bottom Line Isn’t!

"Dave and Norm tackle a tough objective–putting together a comprehensive approach to the ‘soft side’ of business, to build long-term market value–and succeed with a captivating mix of ideas, analysis, and real-world examples. They offer real insight into what works, what doesn’t work, and why."
–Rick Wagoner, CEO, General Motors

"This wonderful book makes clear what great leaders have known for years–that a company’s capabilities are...

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Overview

Advance Praise for Why the Bottom Line Isn’t!

"Dave and Norm tackle a tough objective–putting together a comprehensive approach to the ‘soft side’ of business, to build long-term market value–and succeed with a captivating mix of ideas, analysis, and real-world examples. They offer real insight into what works, what doesn’t work, and why."
–Rick Wagoner, CEO, General Motors

"This wonderful book makes clear what great leaders have known for years–that a company’s capabilities are heavily influenced by factors that are sometimes seen as intangible. But Ulrich and Smallwood’s greatest contribution is demonstrating that intangible doesn’t mean undefined. They provide a clear map of how leaders can build their own organization’s impact and capabilities. This is not just a book for HR professionals, but for all leaders in any industry who are trying to improve overall performance."
–Paul McKinnon, Senior Vice President of Human Resources, Dell

"Why the Bottom Line Isn’t is the essential book for leaders of the future, who accept that building intangibles is a leadership imperative that permeates the entire organization and is equally applicable in the public, private, and social sectors. The concepts and tools in this book are a timely gift to leaders who are ready to see the whole picture."
–Frances Hesselbein, Chairman, The Leader to Leader Institute

"The burst of the tech bubble swept intangibles with it. This book renews confidence in the intangibles phenomenon, and charts a new direction for research and application."
–Baruch Lev, Philip Bardes Professor of Accounting and Finance at the Stern School of Business, New York University, and Director of the Vincent C. Ross Institute for Accounting Research

"It’s refreshing to see that business success does not in fact begin and end at the bottom line. This book helps us better understand the multiplicity of factors that drive business vitality and value growth, but make no mistake–it’s as practical as it is insightful. In very clear terms, Ulrich and Smallwood provide business advice that can easily be applied to effect change."
–Don Hall, CEO, Hallmark

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Product Details

  • ISBN-13: 9780471445104
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 4/18/2003
  • Edition number: 1
  • Pages: 304
  • Product dimensions: 6.22 (w) x 9.48 (h) x 1.08 (d)

Meet the Author

DAVE ULRICH, PhD (dou@umich.edu) has been listed by BusinessWeek as the top "guru" in management education. He has coauthored ten books and over 100 articles, serves on the Board of Directors of Herman Miller, and has consulted with over half of the Fortune 200. He is currently on professional leave as professor at the University of Michigan to serve as Mission President for the Church of Jesus Christ of Latter-Day Saints in Montreal.
NORM SMALLWOOD (nsmallwood@rbl.net) is cofounder of Results-Based Leadership (www.rbl.net), which provides education and consulting services based on this book as well as the ideas in Results-Based Leadership: How Leaders Build the Business and Improve the Bottom Line, which he coauthored with Ulrich. He has led leadership development, business strategy, organization capability, change management, and HR projects for a wide variety of clients spanning multiple industries.
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Table of Contents

Chapter 1. Tangling with Intangibles: Knowing the New Game.

Chapter 2. Do or Die: Anteing Up the Table Stakes.

Chapter 3. Growth: Setting Your Own Odds.

Chapter 4. Writing the Playbook: Matching Strategy to Skill.

Chapter 5. Boot Camp: Building Your Talent Base.

Chapter 6. Shared Mindset: Creating Unity from the Outside In.

Chapter 7. Speed: First Beats Best.

Chapter 8. Learning: Changing the Game.

Chapter 9. Accountability: Making Teamwork Work.

Chapter 10. Collaboration: It Takes More Than Two to Intangible.

Chapter 11. Leadership Brand: Captains Everywhere.

Chapter 12. Tangible Intangibles: Winning the Game.

Notes.

Index.

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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted May 19, 2004

    A Good Read!

    Authors Dave Ulrich and Norm Smallwood use a bottom-line approach to assess various business intangibles that build actual value, such as a vision of future growth and improved capabilities. They present the keys to creating value by mustering intangible assets in a well-organized, highly structured way. Unfortunately, the intangible factors and the growth steps they discuss are well-traveled territory. But while other books may describe how to develop these ¿soft¿ qualities in a more intriguing or more original way, this volume handily dissects, quantifies and explains them step by step. Here, the vague is made concrete. Even a bean counter could understand the bottom line value of innovation, improved internal systems and enhanced organizational culture with this explanation. We recommend it to those who want to invest in intangible assets in a tangible setting, for very tangible reasons.

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  • Anonymous

    Posted August 24, 2003

    Enjoyed this book

    Investing in building value is a solid strategy. Good book for the open minded leader or aspiring leader.

    Was this review helpful? Yes  No   Report this review
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