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More About This Textbook
Overview
In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created this productivity explosion, reversing decades of slow growth. They argue that the companies with the highest level of returns to their technology investment are doing more than just buying technology; they are inventing new forms of organizational capital to become digital organizations. These innovations include a cluster of organizational and business-process changes, including broader sharing of information, decentralized decision-making, linking pay and promotions to performance, pruning of non-core products and processes, and greater investments in training and education.
What People Are Saying
Robert D. Atkinson
"If you want to read just one book on digital economy, Wired for Innovation should be it. This easy-to-read, yet comprehensive and analytical handbook provides essential insights for understanding how and why information technology is transforming business and the economy. Anyone reading this book will come away understanding just how important and transformative the IT revolution has been, and will be in the future."--Robert D. Atkinson, President, Information Technology and Innovation Foundation, author of The Past and Future of America's Economy
Leo Apotheker
"This is the answer CIOs have been waiting for, scientific proof of the productivity and competitive advantage gained by investments in IT."--Leo Apotheker,
CEO, SAP
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Table of Contents
1 Technology, Innovation, and Productivity in the Information Age 1
2 Measuring the Information Economy 15
3 IT's Contributions to Productivity and Economic Growth 41
4 Business Practices That Enhance Productivity 61
5 Organizational Capital 77
6 Incentives for Innovation in the Information Economy 91
7 Consumer Surplus 109
8 Frontier Research Opportunities 117
Notes 129
Bibliography 135
Index 149