The World of Fashion / Edition 4

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Overview

Redesigned, updated, and now in full color, The World of Fashion, 4th Edition, is the essential source for students seeking to understand the fashion industry. Starting with an introduction to fashion’s history and its evolving role within the global marketplace, this book provides in-depth coverage of the design, manufacturing and merchandising segments of the fashion apparel and textile industries.

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Product Details

  • ISBN-13: 9781563675676
  • Publisher: Fairchild Books
  • Publication date: 11/28/2007
  • Edition description: Fourth Edition
  • Edition number: 4
  • Pages: 624
  • Product dimensions: 8.60 (w) x 1.40 (h) x 11.00 (d)

Meet the Author

Jay Diamond is professor of marketing,retailing and fashion at Nassau Community College where he teaches courses on fashion and retailing. He has received such honors as Distinguished Professor of the State University of New York, and the first Distinguished Achievement Award at Nassau Community College. He has written textbooks on retailing, fashion, and related subjects and is co-creator and writer of a video series on fashion retailing.

Ellen Diamond is an adjunct member of the marketing, retailing, and fashion at Nassau Community College. Her paintings and lithographs are featured in galleries across the United States, and she received the honor of membership to the National Association for Women Artists. She is also an author and coauthor of textbooks on fashion retailing and visual merchandising, and she co-created and wrote a video series on fashion retailing.

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Table of Contents

Introduction to Fashion
The Evolution of Fashion
Fashions: 1900 to the Present
The Powerful Consumer
The Multicultural Consumer and Fashion
Ever-Changing Fashion and Its Acceptance
Fashion in the Global Marketplace
Careers in Fashion
The Fashion Merchandise Industries
Apparel: Women’s, Men’s, and Children’s
Intimate Apparel
Fashion Accessories
Details and Trimmings
Cosmetics and Fragrances
Home Fashions
The Producers of Raw Materials
The Textile Industry
Furs and Leather
Designing and Manufacturing of Fashion
Apparel and Accessories
Fashion Forecasting for Designers and Manufacturers
Elements and Principles of Design and Developing a Fashion Collection
Apparel and Accessories Manufacturing
Outsourcing Fashion Design, Production, and Management
Merchandising Fashion
Resident Buying Offices and Other Fashion Information Sources for Retailers
The Fashion Retailer
Advertising, Special Events, Publicity, and Visual Merchandising

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