The World That Made New Orleans: From Spanish Silver to Congo Square

The World That Made New Orleans: From Spanish Silver to Congo Square

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by Ned Sublette

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Offering a new perspective on the unique cultural influences of New Orleans, this entertaining history captures the soul of the city and reveals its impact on the rest of the nation. Focused on New Orleans’ first century of existence, a comprehensive, chronological narrative of the political, cultural, and musical development of Louisiana’s early


Offering a new perspective on the unique cultural influences of New Orleans, this entertaining history captures the soul of the city and reveals its impact on the rest of the nation. Focused on New Orleans’ first century of existence, a comprehensive, chronological narrative of the political, cultural, and musical development of Louisiana’s early years is presented. This innovative history tracks the important roots of American music back to the swamp town, making clear the effects of centuries-long struggles among France, Spain, and England on the city’s unique culture. The origins of jazz and the city’s eclectic musical influences, including the role of the slave trade, are also revealed. Featuring little-known facts about the cultural development of New Orleans—such as the real significance of gumbo, the origins of the tango, and the first appearance of the words vaudeville and voodoo—this rich historical narrative explains how New Orleans’ colonial influences shape the city still today.

Editorial Reviews

Like numerous other port cities, New Orleans has benefited from a blend of cultural traditions, but there has always been something unique about the Big Easy. Ned Sublette's The World That Made New Orleans delves into that singular quality by examining multiple threads of influence that have left their mark on this historic city. Tracking its development from colonization to Louisiana statehood, Sublette shows how African slaves, free blacks, and Europeans have all left their imprint on the cultural life of this busy Gulf port.
Ted Widmer
Before Katrina, this book would have been merely excellent. Now it is essential. (ed Widmer, author, Martin Van Buren, and editor, Library of America's American Speeches)
Madison Smartt Bell
With staggering erudition and dazzling style, Sublette weaves things you always wanted to know together in a harmonious whole. (Madison Smartt Bell, author, Toussaint Louverture and All Souls' Rising)
This articulate and intensely researched history provides not only an impressive look at its subject but also should serve as a model for any future works on great American cities. Cultural studies and history do not get much better than this, a must read for anyone who wonders why this city must be saved.
Laurent Dubois
A compelling portrait of the city as a capital of the Caribbean, an irrepressible source of artistic and political creativity. (Laurent Dubois, author, Avengers of the New World: The Story of the Haitian Revolution)
Publishers Weekly

In this thoughtful, well-researched history, Sublette (Cuba and Its Music) charts the development of New Orleans, from European colonization through the Haitian revolution (which was crucial to French and American negotiations over Louisiana) to the Louisiana Purchase. Central to his account are the African slaves, who began arriving in New Orleans in 1719, and their contributions to the city's musical life. He considers, for example, how musical influences from different parts of Africa-Kongo drumming and Senegambian banjo playing-combined to forge a distinctive musical culture. Sublette also lucidly discusses New Orleans' important role in the domestic slave trade, arguing persuasively that the culture of slavery in New Orleans was different from that in Virginia or South Carolina. In New Orleans, there was a large population of free blacks, and slaves there had "greater relative freedom" than elsewhere. Furthermore, by the early 19th century, Louisiana was home to more African-born slaves than the Upper South. Those factors, which helped perpetuate African religion and dance, combined to offer "an alternative path of development for African American culture." As our nation continues to ponder the future of the Big Easy, Sublette offers an informative accounting of that great city's past. 20 b&w photos. (Jan.)

Copyright 2007 Reed Business Information
The Boston Globe
The best argument yet for why we need to save New Orleans.
The Times Picayune
A rich look at colonial New Orleans.
Sublette's scholarship lends sturdiness and cohesion to a historical record that otherwise might be washed away through carelessness or intentionally erased.
Relevant and understandable . . . highly recommended.
The Nation
An absorbing history of [New Orleans'] rise.
School Library Journal

Adult/High School- This book explores the economic and cultural roots of New Orleans. With the exception of a brief coda that reflects on recent Mardi Gras celebrations, Sublette focuses on the pre-20th-century history that shaped the modern city. The author traces its origins across the Atlantic to 18th-century monarchs and the French Revolution. He follows the city's development chronologically, noting that Spanish explorers and a thriving slave trade with the west coast of Africa also left their mark. These influences are evident in the music and dance whose legacy reaches far beyond the Mississippi Delta. Sublette's style is delightfully readable, avoiding stilted academic prose while maintaining a scholarly approach that is peppered with fascinating details. Filled with period maps, this volume will appeal to history buffs and readers interested in the musical heritage of New Orleans.-Heidi Dolamore, San Mateo County Library, CA

Kirkus Reviews
Broad, overambitious cultural history of New Orleans, from its inauspicious beginnings to its arrival as an important American city by 1819. Radio and music producer Sublette (Cuba and Its Music: From the First Drums to the Mambo, 2004) plows through several centuries, never quite deciding whether to concentrate on history or culture-or on what to omit. After a marshy site at the mouth of the Mississippi was reluctantly chosen by the French in 1698 as a post to keep out the British, he writes, New Orleans soon joined Santo Domingo and Havana as part of a preeminent metropolis in the region-the three cities constantly changed colonial masters and influenced each other profoundly. Unable to make New Orleans attractive to settlers, the French had to rely on forced emigration (it was briefly a penal colony). The duc d'Orleans hoped to make the city profitable by licensing Scottish speculator John Law's notorious Mississippi Company; frenzied speculation and then a hideous 1721 crash did nothing for the city's financial stability. Consequently, the fledgling town took on a unique personality during the two principal periods identified by the author. The French era got underway when African slaves began arriving in 1719. Mostly from Senegal, many were sophisticated artisans and brought with them distinct forms of dancing, drums and music. The Spanish period began in 1762, when Louis XV gave the territory to his cousin Carlos III, and ended with Napoleon's sale of Louisiana to America in 1803. The Spanish, Sublette argues, gave New Orleans its definitive character, establishing a strong town council and creating a true urban center. Under a relatively progressive legal code, slaves could ownproperty and buy their freedom. Describing New Orleans culture as an ajiaco (stew), Sublette throws a few too many ingredients into the pot, incorporating revolutions in America, France and Haiti as well as myriad forms of music and religion. A heady but often murky brew. Agent: Sarah Lazin/Sarah Lazin Books
From the Publisher

"This articulate and intensely researched history provides not only an             impressive look at its subject but also should serve as a model for any future works on great American cities. Cultural studies and history do not get much better than this, a must read for anyone who wonders why this city must be saved."  —Booklist

"An unmatchable snapshot of the exhilarating yet often ugly 1960s soul music scene."  —Kirkus Reviews

"Made me weep."  —The New Yorker

"A fresh a very readable book of scholarship . . . Sublette gets contemporary New Orleans."  —The Times Picayune

"With staggering erudition and dazzling style, Sublette weaves things you always wanted to know together in a harmonious whole."  —Madison Smartt Bell, author, Toussaint Louverture and All Souls' Rising

"The best argument yet for why we need to save New Orleans."  —The Boston Globe

"A compelling portrait of the city as a capital of the Caribbean, an irrepressible source of artistic and political creativity."  —Laurent Dubois, author, Avengers of the New World: The Story of the Haitian Revolution

 "With great detail and talented telling, Sublette especially chronicles the paths slaves took to New Orleans and how those paths led to the city’s personality today."  —The Tampa Tribune

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The World That Made New Orleans

From Spanish Silver to Congo Square

By Ned Sublette

Chicago Review Press Incorporated

Copyright © 2008 Ned Sublette
All rights reserved.
ISBN: 978-1-56976-513-5


Rock the City

"On sabbath evening," wrote a visitor to New Orleans in 1819, "the African slaves meet on the green, by the swamp, and rock the city with their Congo dances."

Most of the United States was quiet on Sunday. In many parts of the rural, mostly Protestant nation, dancing was frowned on. But the mostly French-speaking, mostly Catholic, black-majority port city of New Orleans, proudly unassimilated into the English-speaking country that had annexed it, was rocking.

Jump forward 128 years, to Roy Brown's "Good Rockin' Tonight." If I had to name the first rock 'n' roll record, I would first say that there is no such thing, then I would pick "Good Rockin' Tonight." It was recorded at Cosimo Matassa's rudimentary studio on the edge of New Orleans's French Quarter: a microphone and a disc cutter, in the back room of a record store at Rampart and Dumaine.

Cosimo's place was catty-cornered from the legendary "green by the swamp," known in the old days as Place Congo, or Congo Square.

The distance between rocking the city in 1819 and "Good Rockin' Tonight" in 1947 was about a block.

* * *

This book is about how New Orleans got to 1819. It's not about music per se, but music will be a constant presence in it, the way it is in New Orleans.

When the United States took possession of the Louisiana Purchase in 1803, the city was an urban crossroads of languages, both spoken and musical, with a complex Afro-Louisianan culture already in existence. By the time Louisiana became the eighteenth state in 1812, most of the elements that make New Orleans so visibly, and audibly, different from the rest of the country were already in place.

New Orleans was the product of complex struggles among competing international forces. It's easy to perceive New Orleans's apartness from the rest of the United States, and much writing about the city understandably treats it as an eccentric, peculiar place. But I prefer to see it in its wider context. A writer in 1812 called it "the great mart of all the wealth of the Western world." By that time, New Orleans was a hub of commerce and communication that connected the Mississippi watershed, the Gulf Rim, the Atlantic seaboard, the Caribbean Rim, Western Europe (especially France and Spain), and various areas of West and central Africa.

New Orleans is an alternative American history all in itself. Different in everything, Louisiana had what amounted to three colonial eras in rapid succession: French, Spanish, Anglo-American. Moreover, each colonial power that ruled Louisiana was associated not only with a different European language, but with a different slave regime. Each change of flag brought new laws and customs, causing black New Orleans to develop differently according to the possibilities afforded it during each of the colonial periods, and each flag brought with it distinct black populations. The Bambara, the Bakongo, the Baptists — they came in different demographic waves, at different moments in history. Each new wave had to fit into, and became another layer in, the increasingly cosmopolitan African culture of New Orleans, which from the earliest days of slavery in Louisiana had its own personality.

Louisiana was founded as a French project, but the French colonization effort was halfhearted and brief, and the French king gave Louisiana away to Spain. A little more than forty years later, the still mostly French-speaking territory returned to French control — but only for twenty days, until Napoleon Bonaparte's governor could hand Louisiana over to the United States.

Spain held Louisiana for only about two generations — in theory, from 1762 to 1800; in practice, from 1769 to 1803. But this last third of the eighteenth century was a time of great change, encompassing the American, French, and Haitian revolutions. During this time, New Orleans began to be a port of importance, entering into its substantial ongoing relationship with Havana — a relationship that lasted more than 190 years. From the earliest days of New Orleans's commercialization as a port until the imposition of the U.S. embargo of Cuba by President Kennedy, New Orleans's constant trading partner was Havana, right across the Gulf of Mexico. The 1962 U.S. embargo of Cuba was also in effect an embargo of New Orleans, taking away a chunk of what had long been the city's core business and damaging the economy of New Orleans and the rest of the Gulf Coast. But not only that: with the embargo still in effect as of this writing, the more than forty years of communications blackout between New Orleans and Havana has clouded our memory of how important that link was, from Spanish colonial times though the 1950s.

Brief though it was, the Spanish period in New Orleans was crucial to the creation of Afro-Louisianan culture, and constitutes a singular moment in African American history. During the years when the Spanish governor of Louisiana reported to the Spanish captain general of Cuba, the rules in New Orleans regarding slaves were much like those in Havana. There was a large population of free people of color. Slaves were treated badly, but enslaved people had some liberties — most important, they had the right to purchase their freedom. That was more than black New Orleanians had before, and more than enslaved people in the United States would have.

In Cuba, where such a regime lasted through the entire experience of slavery, there is every indication that this greater degree of freedom within slavery was good for music. The big city of Havana, central to maritime commerce, took music in from all over, including from Louisiana, but radiated it out even more powerfully. As New Orleans grew, it would do the same, inhaling and exhaling music, up through the days of jazz, rhythm and blues, rock and roll, and the town's latter-day musical lingua franca, funk. Cities drive innovation, and New Orleans was the city of the antebellum South — a hot town where conditions existed for something new to appear, and a valve through which commerce and culture entered into and embarked from the United States.

Besides Cuba, there was another Antillean society whose legacy is essential to understanding New Orleans: the disappeared planter colony of Saint-Domingue, whose refugees transformed Cuba and Louisiana both. So did, from a distance, its black revolutionaries, who burned down the plantations of Saint-Domingue, forced the issue of emancipation, repelled the English, Spanish, and French armies, and created the Republic of Haiti, the second independent nation in the hemisphere. In the process, they reshaped the world's sugar and slavery businesses, and precipitated the bargain sale of Louisiana to the United States.

* * *

To get around in New Orleans, you drive through history, navigating the dense web of references embedded in the street names. Lasalle. Iberville. Bienville. Orleans. Chartres. Poydras. Ulloa. Galvez. Miro. Carondelet. Claiborne. Lafitte. St. Louis. St. Charles. St. Claude. St. Bernard. Frenchmen. Names New Orleanians negotiate every day. The street map is a time capsule. Unpack all those names, and a lot of the city's history is right there.

Uptown, major thoroughfares are named for the big three of slave-owning presidents: Washington, Jefferson, and Jackson. The last president to own slaves while in office, Louisiana cotton planter Zachary Taylor, is commemorated by a street named General Taylor (pronounced something like Jennatayla), for his military leadership in the Mexican War, when he sent his troops down to New Orleans on steamboats.

You can even read history in the street names that aren't there. There's no Lincoln Street. Lincoln was considered the very devil when he ran for president in 1860, and wasn't even listed on the ballot in Louisiana, or anywhere in the South, because he was a threat to four billion dollars of human property — the total estimated on-paper value of slaves in the South. There's a Lincoln Avenue in the adjacent, unincorporated town of Metairie, but it's a double dead end, three blocks long.

Mystery, Music, and Pleasure are streets. Piety and Desire, without the latter of which Tennessee Williams would have had no streetcar, are a pair of one-way streets that run in contrary directions. A series of uptown streets dating from the 1830s commemorates Napoleon Bonaparte, who was the object of a considerable cult in Louisiana. Alongside the major thoroughfare named Napoleon, lesser streets celebrate the battles of his career: Valence, Jena, Milan (pronounced Mylon), Austerlitz, Marengo, Constantinople, Cadiz. This is a history that only commemorates victories, so there's no Moscow Street, no Waterloo, and certainly no Port-au-Prince. There is no Toussaint Louverture Avenue to honor the greatest black revolutionary leader in American history, betrayed and murdered by Napoleon.

For that matter, few New Orleans streets are named after black people. A stretch of Dryades Street (named to honor wood nymphs) was renamed Oretha Castle Haley Boulevard for the civil rights activist who died in 1987. A section of Melpomene (pronounced Melpa-mean) — just the part in the ghetto — was renamed Martin Luther King Boulevard while retaining its original name of the muse of tragedy spelled out on the sidewalk in chipped, gouged cornerstones. The entire length of the street wasn't renamed because it would have spoiled the set of nine parallel streets named for muses. ("We have no problems with Dr. King," said the president of the Coliseum Square Association. "It's just that he wasn't a Greek muse.") There is a corner where Martin Luther King meets Jefferson Davis.

In the city's antiquated architecture, slaves' handiwork is everywhere — in the grillwork, the tilework, the mortuary work, and the carpentry. One hundred fifty years ago, there were two dozen slave dealers in the vicinity of Gravier Street, with showrooms and slave jails. There are plenty of houses standing in New Orleans that are older than that — houses that were built by enslaved artisans, with the income from slaves' labor.

In New Orleans, you can easily see, and feel, that slavery wasn't so long ago.


The Gift of the River

Mud, mud, mud.

— Benjamin Henry Latrobe, describing New Orleans, 1819

I was at a backyard Mardi Gras party where people kept falling out of their chairs.

Admittedly, there was drinking going on. But that wasn't the reason people were dropping onto the ground. Someone would shift their weight and suddenly a spindly, pointed, plastic chair leg would punch down, breaking through the soft, porous earth and penetrating the ground. The chair would tip over, dumping out its laughing, inebriated occupant.

New Orleans is not exactly built on land.

Thirty feet down there is not bedrock, but peat and clay. The water table is so high that the city has to bury its dead in aboveground tombs. The architect and engineer Benjamin Henry Latrobe, developing waterworks for the city in 1819, struck water not three feet down. There are vacant pockets underground where long-buried tree trunks and other organic material have rotted away. Many houses in the city sit on pilings that go fifty feet deep, or more; in the case of One Shell Square, at fifty-one stories the tallest building in Louisiana, they go two hundred feet deep.

The city is sinking. Some of New Orleans is subsiding a third of an inch or so a year. One of the worst-inundated sites of 2005, the Lakeview area, has sunk somewhere between ten to sixteen inches over the previous fifty years. Not only that, the city is going south. Located on the hanging wall of a fault system, detached from the main continent, southeast Louisiana is sliding southward, away from North America, a few millimeters a year. And sea levels are rising.

* * *

Louisiana is the nation's drainpipe. Approximately 41 percent of the runoff of the continental United States — water from as far away as New York State and Montana — flows down the Mississippi River past New Orleans on its way to the Gulf of Mexico.

After the Mississippi descends past New Orleans, it branches off into the delta, a maze of waterways and silt that becomes increasingly fractal. Major Amos Stoddard noted in 1812 that "the Mississippi, near its confluence with the sea, is divided into five branches, and of course has its embouchure in the gulf by means of five mouths."

There are delta regions all over the world, whose curious ecosystems figure in some of the oldest stories of civilization. "An incredible marshland, a tangled amphibious world, with floating islands of vegetation, muddy forests, fever-infested swamps and, living in this hostile environment, where wildlife thrives, a few wretched fishermen": that description of the delta in Romania where the Danube empties into the Black Sea could equally apply to the southern tip of Louisiana. Statesmen of another time called the Mississippi "the American Nile"; upriver from New Orleans is the city of Memphis, formally incorporated in 1826 and named for the ancient Egyptian city.

Herodotus, the father of geography as well as of history, used the term "delta," deriving from the triangular letter of the Greek alphabet, to refer to the approximately triangular footprint of the fanning-out of the sedimentary deposit built up by the Nile as it approached the sea. "Anyone who sees Egypt," he wrote, "without having heard a word about it before, must perceive, if he has only common powers of observation, that [it] is an acquired country, the gift of the river."

Lower Louisiana is a "gift of the river." Built up out of the Gulf of Mexico by the vast quantities of mud that the Mississippi River system carries, it's the geologically youngest part of the United States. As in other river deltas of the world, the area around the lower reaches of the Mississippi is mud — small grained, and, as a glance at southern Louisiana's riot of fast-growing flora can tell you, fertile.

There are no rocks in the soil of southern Louisiana, not "even a single pebble." The river filters them out farther upstream. The filtering extends to the terrain of New Orleans: heavier grains of earth are closer to the river, so that the French Quarter has a coarser mud than the finer, slimier soil of what is known as Back of Town.

A traveler heading south to New Orleans in 1819 was surprised that plantations could be established on the unstable ground: "Early this morning we passed the thriving town of Baton-Rouge. ... Not far from hence, the high lands or primitive soil terminates, beyond which, to the sea, the whole country is alluvial and marshy. Continued lines of settlements still present themselves on either bank, and cotton and sugar are the great articles of their agricultural opulence." Even today, driving on the concrete ribbon of I-10 between Baton Rouge and New Orleans, it seems miraculous that they could run a highway over the slop.

Beyond New Orleans, the Mississippi River runs about ninety-five more miles, south by southeast, before it empties into the Gulf of Mexico.

Obstructed by shifting sandbars, it has always been the least navigable part of the lower Mississippi. The Mississippi, which has changed its course various times over the millennia, took its present course in Louisiana perhaps eight hundred years ago, and the final fifty miles is geologically the newest of the new, built up only in that time. A glance at a satellite image of what geologists call the "alluvial birdfoot" of southernmost Louisiana makes clear that there is no exact demarcation where land ends and sea begins. What is called Plaquemines Parish is a strip thrown up by the Mississippi to either side that protrudes down into the Gulf of Mexico. Barely habitable, it has never been more than sparsely populated.

Old accounts refer to the town as the "Isle of Orleans." Built on the side of a natural levee of the Mississippi River, it pokes up out of a cypress swamp, surrounded by water and muck. Until the advent of electrical pumps in the 1890s made the swamp drainable, it slurped up to the edges of the city, constraining expansion that otherwise would have stretched outward from the crescent-shaped riverbend. Naturally fenced in, the town had a dense, urban character from the beginning. From the last years of the nineteenth century through the teens of the twentieth, New Orleans's push lakeward into drained swampland began a major new phase of the city's history that counterpoints the more famous notion of Storyville and coincided with the evolution of the musical practice that would come to be called jazz.

As long as there's commerce in North America, there'll have to be a port at the base of the Mississippi River. That crescent-shaped riverbend was a terrible place to build a town. But it was the least bad place in the swamp, and it was the spot that best connected the Mississippi River with the Gulf of Mexico. No place farther south on the river was usable, and any port farther north could be choked off by it. Whoever controlled that port possessed the key to the North American continent, which is why New Orleans was a primary target of Union forces in the Civil War, and why its capture in 1862 was a turning point for the fate of the Confederacy. It was a jump-off point for troops leaving for the Mexican War and the Spanish-American War, as well as for nineteenth-century filibustering expeditions against Cuba.


Excerpted from The World That Made New Orleans by Ned Sublette. Copyright © 2008 Ned Sublette. Excerpted by permission of Chicago Review Press Incorporated.
All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher.
Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.

Meet the Author

Ned Sublette is the author of Cuba and Its Music: From the First Drums to the Mambo. Cofounder of the record label Qbadisc, he coproduced the public radio program Afropop Worldwide for seven years. A writer, record producer, and musician, he lives in New York City.

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World That Made New Orleans: From Spanish Silver to Congo Square 4.3 out of 5 based on 0 ratings. 3 reviews.
Jen8NY More than 1 year ago
This book is a little dense but it provides wonderful insight into the history of New Orleans. It's heavy on the Caribbean influence; the author also wrote a book on Cuba and its music and his knowledge of that area is very apparent. Overall I really enjoyed the book and definitely recommend it to anyone who lives in New Orleans or who just has an interest in the city.
Anonymous More than 1 year ago
Anonymous More than 1 year ago