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More About This Textbook

Overview

Write Now provides instruction in common genres used in writing in college and in the workplace, such as resumes, profiles, memoirs, and evaluations. This text is available either in a print version or an electronic version
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Product Details

  • ISBN-13: 9780132415477
  • Publisher: Longman
  • Publication date: 1/27/2011
  • Series: EText for iPad Series
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 496
  • Sales rank: 1,208,470
  • Product dimensions: 7.30 (w) x 9.00 (h) x 0.80 (d)

Table of Contents

Detailed Contents

Part 1. Writing in the Media Age

Chapter 1. Understanding Rhetorical Situations, Genres, and Mediums

Understanding rhetorical situations

READING: “Don’t Believe the Hypermarket,” Sarah Irving

Understanding rhetorical purposes and strategies

Understanding genres

READING: “Genre Jumping Pays Off,” Jon Weisman

Understanding mediums

READING: “The Whole Damn Bus is Cheering,” Michael Bierut

Learning from other mediums: Composing with words and images

READING: “Writing with Pictures,” Scott McCloud

Chapter 2. Understanding Composing Processes

Identifiying composing processes

STUDENT SAMPLE: “Where Are My Beats,” Marcus Bynum

Learning from other mediums: Composing visually

READING: from “Pollock Paints a Picture,” Robert Goodnough

Chapter 3. Understanding Critical Reading and Thinking

Exploring sources and focusing ideas

READING: “What Boy Crisis?” Judith Warner

Connecting and composing

READING: “Re-examining the ‘Boy Crisis,’” Kathleen Parker

STUDENT SAMPLE: Summary of “Re-Examining the ‘Boy Crisis,’” Tara Joss

Exploring multiple sources and ideas

READING: “Students Set the Rules at New York City School,” Nahal Toosi

READING: Closing the Achievement Gap by the US Department of Education

Incorporating scholarly sources

READING: “Closing the Achievement Gap,” US Dept of Education

Learning from other mediums: Thinking critically about music videos

READING: “Take the Debate over Degrading Rap Videos Off Mute,” Michele Goodwin

Chapter 4. Reading and Understanding Arguments

Finding complexity in arguments

READING: “Meltdown: Running Out of Time on Global Warming,” Bill McKibben

Responding to alternative points of view

READING: “Yes, People Still Read, but Now It's Social," Steve Johnson

Understanding key components and assumptions in arguments

Understanding appeals, evidence, and fallacies

Learning from other mediums: Video persuasion

READING: “Where Did That Video Spoofing Gore’s Film Come From?” Antonio Regalado and Dionne Searcey

Part 2. Composing Projects

Chapter 5. Memoirs

Understanding memoirs

READING: An excerpt from “Terwilliger Bunts One,” Annie Dillard

Readings and resources for exploring memoirs

READING: The Veil, Marjane Satrapi

READING: “Coming Into Language,” Jimmy Santiago Baca

Writing assignment: A memoir

STUDENT ESSAY: “The Laughter of Our Children,” Ann Gillingham

Chapter 6. Profiles

Understanding profiles

READING: “A Hero’s Journey,” Neil Broverman

Readings and resources for exploring profiles

READING: “Raw Nerve: The Political Art of Steve Brodner,” USA Today

READING: “Soulful Survivor Sewing,” Tara Cady Sartorius

Writing assignment: A profile

Focus on student writing

STUDENT ESSAY: “The Challenge Question,” Susan Ramos

Chapter 7. Rhetorical Analyses

Understanding rhetorical analyses

READING: “Reading the Speeches of McCain and Obama Has Made Me Ashamed of Our Political Class,”

Matthew Paris

Readings and resources for exploring rhetorical analyses

READING: “A Word from Our Sponsor,” Jennie Yabroff (with Susan Elgin)

READING: Auto Erotic: Jacqueline Hassink’s Car Girls,” Francine Prose

Writing assignment: A rhetorical analysis

STUDENT ESSAY: “Organic Labeling and Rhetorical Situations,” Kristen Williams

Chapter 8. Position Arguments

Understanding position arguments

READING: “Let’s Talk about Sex,” Anna Quindlen

Readings and resources for exploring position arguments

READING: “Seeking a Drinking Age Debate: Perspectives from an Amethyst Initiative Signatory About

Moving the Dialog Forward,” Elisabeth Muhlenfeld

READOMG: "Images Arguing Positions"

Writing assignment: A position argument

STUDENT ESSAY: “Interest Only: The Problem with Student Loans,” Tara Joss

Chapter 9. Proposals

Understanding proposals

READING: “Taxing Sugared Beverages Would Help Trim State Budgets, Consumers’ Bulging Waistlines, and

Health Care Costs,” The Center for Science in the Public Interest

Readings and resources for exploring proposals

READING: “Drinking Age Paradox,” George Will

READING: “Adult Accountability for Underage Drinking: The Case for Social Host Laws,” Institute for Public

Strategies

Writing assignment: A proposal

STUDENT ESSAY: “Burying the Problem,” Laura Davis

Chapter 10. Explanatory Research Essays

Understanding explanatory essays

READING: “Terror on YouTube: The Internet’s Most Popular Sites Are Becoming Tools for Terrorist

Recruitment,” Ingrid Caldwell

Readings and resources for exploring explanatory research essays

READING: “Join the Flock!," Hadley Ferguson

Writing assignment: An explanatory research essay

STUDENT ESSAY: “Self-Esteem and Body Image,” Carla Farmar

Chapter 11. Book, Music, and Film Reviews

Understanding reviews

READING: “Too Many Rules [review of The Dark Knight],” Ross Douthat

Readings and resources for exploring reviews

READING: “A Boy’s Epic Quest, Borough by Borough,” Michiko Kakutani

Writing assignment: A book, music, or film review

STUDENT ESSAY: “Reading Spots of Ink,” Marcus Bynum

Chapter 12. Literary Analyses

Understanding literary analyses

READING: “The Writer,” Richard Wilbur

READING: “Richard Wilbur’s ‘The Writer,’” Isabella Wai

Readings and resources for exploring literary analyses

READING: “Symbolic Representation of Identity in Hurston’s Their Eyes Were Watching God,” Keiko Dilbeck

Writing assignment: A literary analysis

STUDENT ESSAY: “The Love Factory: ‘Womanhood,’ Sex, and Marriage,” Tara Joss

"Womanhood," Catherine Anderson

Chapter 13. Photo Essays

Understanding photo essays

READING: “Gay Rights, From Stonewall to Prop 8,” Fred W. McDarrah, Terry Schmitt,

John Storey, and Sara Krulwich

Readings and resources for exploring photo essays

READING: “Country Doctor,” Eugene Smith

Writing assignment: A photo essay

STUDENT ESSAY: “Nationalism and Persuasion: Group Identity, Motivation, and Images,” Trevor Jackson

Note: Chapters E1 through E9 are additional chapters included in the Pearson eText. Log in to MyCompLab and click on "View eText" on your course home page to access these chapters and accompanying media resources.

Chapter E1: Presentations

Understanding presentations

READING: “The World Will Always Remember September 11th,” George W. Bush

READING: “Why Squatter Cities Are a Good Thing,” Stuart Brand

Readings and resources for exploring presentations

READING: “In Defense of PowerPoint,” Don Norman

Writing assignment: Deliver a presentation

STUDENT ESSAY: “Weight and Wealth in America,” Bradley Bowen

Chapter E2: Portfolios

Understanding portfolios

READING: “Digital Portfolios: An Alternative Approach to Assessing Progress,” Jeff Archer

Readings and resources for exploring portfolios

READING: “Showing What They Know,” Scott Cech

Writing assignment: A portfolio

STUDENT ESSAY: “The More I Learn, the Less I Know,” Kristen Williams

Chapter E3: Audio Essays

Understanding audio essays

READING: “Students and Teachers from K-12 Hit the Podcasts,” Jeffrey Selingo

Readings and resources for exploring audio essays

READING: “Podcasting in the Classroom,” Johanna Riddle

Writing assignment: An audio essay

STUDENT ESSAY: “Humor verses Humanity,” Brigette Donovan

Chapter E4: Annotated Bibliographies

Understanding annotated bibliographies

READING: “At Issue: Academic Integrity, an Annotated Bibliography,” Wayne F. Pricer

Readings and resources for exploring annotated bibliographies

READING: “RadioHeads Take Readers Behind the Microphone,” Keddy Ann Outlaw

Writing assignment: An annotated bibliography

STUDENT ESSAY: “Googling China, an Annotated Bibliography," Kevin O'Brien

Chapter E5: Annotated Playlists

Understanding playlists

READING: “Jane Eyre,” Caitlin Covington

Readings and resources for exploring playlists

READING: “Living with Music: A Playlist,” Blake Wilson

Writing assignment: An annotated playlist

STUDENT PROJECT: “Neil Armstrong – One Giant Leap for Mankind Playlist,” Anthony Abraham

Chapter E6: Business Letters and Resumes

Understanding business letters and resumes

READING: "Resume and Cover LEtter," Wynn FUller

Electronic business correspondence

Readings and resources for exploring business letters and resumes

READING: “Keep Your Resume Honest," Deborah Ben-Canaan and Martha Fay Africa

Writing assignment: A cover letter and resume

STUDENT PROJECT: Cover letter and resume, Abrahim Sandern

Chapter E7: Brochures and Flyers

Understanding brochures

READING: "The Quest for Immortality: Treasures of Ancient Egypt,' The Boston Museuum of Silence

Readings and resources for brochures and flyers

READING: “Think You're Too Young to Get Breast Cancer?"

READING: “The Art of Paul McCartney,” The Walker Gallery

Writing assignment: A brochure or flyer

STUDENT ESSAY: “Snow Camp Animal Sanctuary,” Kristen Williams

Chapter E8: Digital Videos

Understanding digital videos

READING: "Edward Sheriff Curtis: Chronicler of the Native American Peoples," Bridgette Donovan

Readings and resources for exploring digital videos

READING: “Rights Clash on Youtube and Videos Disappear,” Tim Arango

Writing assignment: A digital video

STUDENT ESSAY: “A Glimpse of Freedom: Belfast’s Murals,” Ann Gillingham

Chapter E9: Essay Exams

Understanding exam questions and answers

Writing strategies for essay exams

Part 3. Research Strategies

Chapter 14. Understanding Research

Asking questions

Joining conversations

Zooming in and out on a topic

Using Information Ethically

Chapter 15. Conducting Research

Subject headings

Keyword searches

Libraries and databases

Internet sources

Field research

Observations

Interviews

Surveys

Chapter 16. Evaluating and Composing with Sources

Evaluating sources

Annotating, note taking, and creating bibliographies

Writing summaries and paraphrases

Using quotations

Chapter 17. Documenting Sources in MLA and APA Style

MLA Style

Sample paper in MLA format

STUDENT SAMPLE: “Both/And: Contemporary Alternative Medicine,” Allison Johns

APA Style

Sample paper in APA format

STUDENT SAMPLE: “Wine Consumption and Health,” Francis Rothemel

Part 4. Composing Strategies

Chapter 18. Thesis Statements and Topic Sentences

Developing a thesis statement

Topic sentences

Thesis statements and topic sentences in multiple mediums

Chapter 19. Organization

Sequence and flow

Transitions

Introductions and conclusions

Organizing structures in multiple media

Chapter 20. Narration

Sequencing

Showing through details

Dialog and the words of others

Narration in multiple media

Chapter 21. Description

Describing details that appeal to the senses

Establishing a dominant impression

Describing a process

Description in Multiple Mediums

Chapter 22. Defining

Defining words and sentences

Definitions at the paragraph level

Definitions at the project level

Definitions in multiple mediums

Chapter 23. Comparisons and Contrasts

Point-by-point comparisons and contrasts

Chunked comparisons and contrasts

Transitions and tags for comparisons and contrasts

Comparisons and contrasts in multiple mediums

Chapter 24. Exploring Causes and Effects

Analyzing causes and effects

Arguing about causes and effects

Causes and effects in multiple mediums

Part 5. Visual and Design Strategies

Chapter 25. Visual Rhetoric Strategies

Thinking conceptually about visual communication

Visual strategies

Using visuals to provide information

Connecting visuals to other writing strategies

Visual rhetoric strategies in multiple mediums

Chapter 26. Document Design

Flow and space

Fonts, Headings, and Lists

Essay design

Design in multiple mediums

Part 6. Handbook

1. Editing and Proofreading

2. Sentences

3. Verbs

4. Pronouns

5. Style

6. Punctuation

Credits

Index

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