Write to the Point: How to Communicate in Business With Style and Purpose [NOOK Book]

Overview

Practical, proven techniques to make writing for business more effective and less stressful.Thanks to e-mail, voice mail, cell phones, pagers, and, of course, the ever-expanding Web, we live in an age of information overload. Although all of these wonders were designed to make life and communication easier and faster, speed and efficiency have come with a price. Clear business writing has never been more difficult or stressful.Writers are expected to respond quickly to an endless flow of e-mail messages. Readers ...
See more details below
Write to the Point: How to Communicate in Business With Style and Purpose

Available on NOOK devices and apps  
  • NOOK Devices
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK Study
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$10.49
BN.com price
(Save 30%)$14.99 List Price

Overview

Practical, proven techniques to make writing for business more effective and less stressful.Thanks to e-mail, voice mail, cell phones, pagers, and, of course, the ever-expanding Web, we live in an age of information overload. Although all of these wonders were designed to make life and communication easier and faster, speed and efficiency have come with a price. Clear business writing has never been more difficult or stressful.Writers are expected to respond quickly to an endless flow of e-mail messages. Readers complain about an increasing lack of clarity along with an abundance of mechanical errors. Supervisors and managers are bewildered by employeesG+++++ inability to simply say what they mean and the lack of appropriate tone and sense of decorum in the written communications they produce.This book presents proven techniques developed in Dr. IaconeG+++++s seminars that will enable greater ease, proficiency, and clarity in writing. The conversational, instructional format walks you through the actual stages of the writing processG+++-from planning and writing the first draft, to editing and proofreading. This invaluable handbook also includes helpful guidelines to correct punctuation, lists of often-confused words, and step-by-step procedures for generating effective e-mail, memos, letters, and reports.Salvatore J. Iacone, Ph.D., is a management training consultant whose specialty is designing and conducting business and technical writing and editing programs for major corporations, government agencies, and universities. His national and international clients have included AT&T, Duracell, Pfizer, Honeywell, and IBM. Dr. Iacone is the author of several books and articles.
Read More Show Less

Product Details

  • ISBN-13: 9781601637055
  • Publisher: Career Press, Incorporated
  • Publication date: 2/15/2003
  • Sold by: Barnes & Noble
  • Format: eBook
  • Sales rank: 755,175
  • File size: 3 MB

Table of Contents

Introduction 7
Chapter 1 Writing to the Point 9
Chapter 2 Getting Started: Stop Staring and Start Writing 17
Chapter 3 It's Not About You: Writing for Your Reader 23
Chapter 4 The Right Package: Organizing and Evaluating Information 37
Chapter 5 Don't Obfuscate: Writing With Clarity and Precision 53
Chapter 6 Leave Out the Commercials: Let the Sentences Sell the Message 67
Chapter 7 Who Do You Think You Are? Tone and Style 91
Chapter 8 Last Restroom for 300 Miles: Editing for Content and Structure 99
Chapter 9 Don't Trust the Spell-Checker: Proofreading Made Easier 115
Chapter 10 E-mail: To Send or Not to Send? 123
Chapter 11 Memo, Letter, and Report Guidelines 137
Chapter 12 Instructions, Presentations, Proposals, and Resumes 159
Appendix A Business Letter Models 179
Appendix B Guidelines to Punctuation 211
Appendix C Grammar and Usage Review 217
Appendix D Often-Confused Words 225
Appendix E The Correct Use of Prepositions That Follow Certain Words 235
Appendix F Capitalization 237
Appendix G Plural Nouns 239
Appendix H Compound Nouns/Words 243
Writing Aerobics: Review Exercises to Test Yourself 245
Index 251
About the Author 256
Read More Show Less

Customer Reviews

Average Rating 5
( 2 )
Rating Distribution

5 Star

(2)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 6 Customer Reviews
  • Anonymous

    Posted January 27, 2005

    Great book clearly written

    Thursday the 27th : Yesterday at the library I found a clearly written book called 'Write to the Point' by Salvatore Iacone. Each chapter includes various quotes by well-known people, for example the one by Jonathan Swift: ¿Proper words in proper places make the true definition of style¿(91). Iacone stresses the importance of a need for effective communication and to do so without obfuscating. Throughout this very transparent material the author emphasizes the need for clear communication with a purpose. Another of his quotes, this one by George Eliot, I thought was especially good: ¿Blessed is the man [person] who, having nothing to say, abstains from giving words to that effect¿(13). I have only a few words: Your book is great! Thank you for presenting all the useful ideas so clearly. Best regards, Egil Smedvig

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted February 4, 2003

    Good Book

    The author makes the book very interesting and humorous. You will enjoy reading it while you are learning at the same time.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted January 30, 2009

    No text was provided for this review.

  • Anonymous

    Posted December 18, 2008

    No text was provided for this review.

  • Anonymous

    Posted January 27, 2009

    No text was provided for this review.

  • Anonymous

    Posted February 5, 2009

    No text was provided for this review.

Sort by: Showing all of 6 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)