Write up the Corporate Ladder

Overview

"Anyone who wants to succeed in the workplace needs to present ideas clearly, persuasively . . . and in writing. But until now, business-writing books have emphasized rules and mechanics, which often stifle the writing process. Write Up the Corporate Ladder introduces a new, simplified approach to writing based on the way professional writers write, emphasizing the importance of ""writer's intuition"" and ""message over mechanics"" to enable readers to write both faster and ...
See more details below
Paperback
$17.97
BN.com price
(Save 9%)$19.95 List Price
Other sellers (Paperback)
  • All (15) from $1.99   
  • New (6) from $13.62   
  • Used (9) from $1.99   
Sending request ...

Overview

"Anyone who wants to succeed in the workplace needs to present ideas clearly, persuasively . . . and in writing. But until now, business-writing books have emphasized rules and mechanics, which often stifle the writing process. Write Up the Corporate Ladder introduces a new, simplified approach to writing based on the way professional writers write, emphasizing the importance of ""writer's intuition"" and ""message over mechanics"" to enable readers to write both faster and smarter on the job.

This helpful book spells out the difference between good, bad, and mediocre writing, provides step-by-step instructions for bringing out your own best ideas, and features personal interviews with Fortune 500 executives and best-selling business authors like Ken Blanchard, Michael Lewis, Suze Orman, and others. Valuable tools include:

* Tips on how to break the rules that undermine effective business writing
* A special chapter on writing content-rich one-page memos and concise e-mails
* A custom Action Plan for determining skill level and tracking improvement
* A comprehensive list of online writing resources"

Read More Show Less

Product Details

  • ISBN-13: 9780814474631
  • Publisher: AMACOM
  • Publication date: 11/28/2006
  • Pages: 256
  • Product dimensions: 6.00 (w) x 9.00 (h) x 0.58 (d)

Meet the Author

Kevin Ryan

Kevin Ryan (Sandy, UT), whose writing-training clients include Lucent Technologies, Procter & Gamble, and Novell, is President of The Executive Writer. His work has appeared in the Los Angeles Times, Chicago Tribune, and other national publications.

Read More Show Less

Table of Contents

Part I The Plan -Then-Write Method

Chapter 1: Writing Standards

Chapter 2: The Process

Chapter 3: Formats

Chapter 4: Subject, Audience, Purpose

Chapter 5: The Art of Writing

Chapter 6: The Science of Writing

Chapter 7: One Page Memos & Economical E-mails

Chapter 8: Custom Action Plan

Part II How Professional Writers Write

Rhonda Abrams
• Ken Blanchard
• Richard Bolles

Marcus Buckingham
• Humberto Cruz
• Gail Evans

Greg Farrell
• Michael Lewis
• Suze Orman
• Roy Williams

Part III Views on Writing from Corporate America

Executives from: AT&T
• Canon
• Cisco Systems

Citigroup
• Deloitte Consulting
• Marriott
• Motorola

News America
• Procter & Gamble
• UPS

Appendix A: ""Rigid Rules"" Article

Appendix B: DOJ Memo

Appendix C: Online Writing Resources

Bibliography

Glossary"

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)