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I. ELECTRONIC MEDIA AND WRITING IN ORGANISATIONS.2. The Use of English in Electronic Mail in a Multinational Corporation, Catherine Nickerson.
II. IDENTITIES, DISCOURSE COMMUNITIES AND RHETORICAL STYLES.5. Discourse Community, Culture, and Interaction: On Writing by Consulting Engineers, Karl-Heinz Pogner.
III. BUSINESS GENRES AND THEIR LANGUAGE.8. 'Can We Count on Your Bookings of Potatoes to Madeira?' Corporate Context and Discourse Practices in Direct Sales Letters, Miriam van Nus.
IV. THE BUSINESS OF RELATING: EFFECTIVENESS, ADAPTATION AND EMOTION IN WRITING.11. Spanish Language Billboard Advertising in the US: Are There Effects on Anglos?, Ellen E. Touchstone,Pamela M. Homer and Scott Koslow.
EPILOGUE: AT THE INTERSECTION BETWEEN WRITING AND SPEAKING.14. Intertextual Networks in Organisations: The Use of Written and Oral Business Discourse in Relation to Context, Eugenè Loos.