Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale, Persuading the Bossby Richard C. Freed, Shervin Freed, Joseph D. Romano
"Combines psychological with logical aspects to defuse objections and answer questions before they arise. could help you
"Forces you to think strategically about the proposal itself before jumping in and starting to write (or worst still,resorting to the paste pot!). Should be part of every new consultant's training (and retraining of a few oldsters as well). "
"Combines psychological with logical aspects to defuse objections and answer questions before they arise. could help you to double your acceptance rate. "
". . . certainly the most thorough treatment of the subject that we've seen. " - Jim Kennedy,Publisher,Consultants News
"Writing Winning Business Proposals deserves the attention not only of all who write proposals but also all who teach business/technical/professional writing. Certainly the best treatment of audience analysis that we have,and hands down the best treatment of proposal writing on the market. This book is required reading for teachers,writers,and executives. " - Charlotte Thralls,Professor of Rhetoric,Iowa State University
- McGraw-Hill Companies, The
- Publication date:
- Edition description:
- Older Edition
- Product dimensions:
- 6.00(w) x 8.97(h) x 0.77(d)
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