Today Yahoo! is the top ranked, highly trafficked Web site on the Internet. Word of mouth grew into what is now a publicly traded company. A Yahoo! listing is as important as one in the phone book. Yahoo! has evolved into a multinational Internet and communications phenomenon. 88 percent of adults who purchase items online conduct some sort of online research prior to completing their purchase. If you are in business, you need a Yahoo! store front. Yahoo! bases much of its consumer brand on the fact that it is a leading portal and search engine – dedicated to connecting people and hopefully customers to online information quickly and easily and to making the vast, complex Internet into a useful resource.
Yahoo! has changed the way products and services are purchased all over the world. There are businesses earning $1 million a year selling products on Yahoo! today. Yahoo! also allows you to run a business that requires no advertising costs. This expertly written new book will show you how to take advantage of this business phenomenon and arm you with the proper knowledge and insider secrets. Filled with actual examples and anecdotes from real Yahoo! entrepreneurs, this book is as engaging as it is informational.
Start making money on Yahoo! today. The book starts with a complete overview of how Yahoo! works. Then, you are guided through the whole process of creating the store front, photography, writing copy, text, formatting, managing the store front, shipping, collecting payments, registering, sources for merchandise, multiple sales, programming tricks, PayPal, accounting, creating marketing, merchandising, managing e-mail lists, advertising plans, taxes and sales tax, the best time to list items and for how long, international customers, electronic commerce, keywords, key word marketing, and Yahoo! secrets; everything you will ever need to get started making money on Yahoo!
This complete manual will arm you with everything you need, including sample business forms, contracts, worksheets and checklists and dozens of other valuable, timesaving tools of the trade that no business should be without.
Yahoo! blasted onto the worldwide net in 1994 and has grown into much more than just a search engine, by providing a new unique ways for people to purchase products and services from anywhere around the world.
Yahoo! Income: How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business with Yahoo! is written in nonprofessional’s terms, so anyone with any educational background can learn how to get the best experience on there. Yahoo! helps businesses connect with new customers, and some businesses earn close to one million dollars a year by using these services.
The book gives you a basic history of how the company started and where it is today. You’ll learn how to use Yahoo! small business, how to setup your online business, marketing your products, choosing the best Yahoo! plan level, a basic understanding of Yahoo! Tools and Services, how to create and manage a Storefront, understanding the easy-to-make store changes, how to run your store, and market your store to the right customers.
I haven’t spent much time on Yahoo! since their geocities program went under, but I thought the book would make an interested read when I signed up to review it courtesy of Atlantic Publishing in exchange for this review. If you have a basic understanding the internet, then you will probably already know everything that is in Yahoo! Income, but if you are new to internet marketing and want to expand your business, then you might want to read this book.
AlinaBradford
Posted January 14, 2010
Yahoo! Income by Dana E. Blozis and Sharon L. Cohen at first reads like an advertisement for Yahoo! Merchant Solutions. The book repeats the glories of Yahoo! like an infomercial during the first few pages, which can be a turn-off and may make readers stop reading right there. I almost did, but I decided to give the book a chance. I'm glad I did.
If you continue reading past the introductory area, you find that the book is much more than nice words about Yahoo!. Deeper in the book, the authors give readers handy, realistic information about building a business using Yahoo! services.
The profiles of real business that use Yahoo! successfully is a thoughtful touch that makes the book even more useful. I like being able to see how business owners used Yahoo to build their own business so that I can take the tips and use them myself. There's nothing better than tried and proven results.
If you are looking to set up a web business through Yahoo! this is a good manual for getting your business off the ground.
Jamila_Jones
Posted January 4, 2010
Yahoo! Income: How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business with Yahoo by Dana E. Blozis and Sharon L. Cohen is a straight forward guide to e-commerce and the online store. This book is an informative guide on how to use Yahoo's Web site platform to build a profitable online business. In addition to an overview of the tools and services that Yahoo offers, the authors go through the steps of designing, marketing and running a Yahoo store. Once you have completed the book, you will understand how to design and put up your online store front. There are illustrations, examples, and good clear prose to show you everything you need to know about advertising online, site management and operating your online store.
This book is simply a powerhouse of suggestions including how to be recognized by search engines or search engine optimization, which involves understanding which key words shoppers might recognize. The book's wonderful case studies connect you to live people and actual Yahoo store Web sites which illustrate the success that others have obtained and of course by extension the success that you might obtain if you are willing to put in the time and open an online store.
The authors have also included a history of Yahoo's founding and important resources such as U.S. small business administration sites or small business development centers located around the country. The writer's enthusiastic style encourages those interested in e-commerce to venture into the world of online stores if they have not done so already. I give the book five stars.
Mandi24
Posted December 31, 2009
Yahoo Income: How anyone of any age, location and / or background can build a highly profitable online business with Yahoo, is probably one of the most detailed titles of a book I have ever read in my life. However, it is also one of the most detailed business books I have ever read in my life, as well. If you are looking into opening up your own business online, or even just curious about how it works, this would be a great book and opportunity for you. Though I'm intrigued in opening up my very own website, I didn't think that I would be very interested in a book of opening up my own business.
The book starts off telling you the history behind Yahoo, and how so much has changed within the years that it has been running on the internet. And if you're completely new to doing anything online, then this book would be perfect for it goes into great details and step-by-step on how to start off. It's surprisingly not as complicated as some may think, and can make you quite a bit of money. Within the first few chapters, you'll get to know Yahoo and what it's like opening up a small business better then you know your best friend.
On each chapter it also goes into descriptions of term names and meanings when owning a business, so you'll know what even the smallest thing on your website will mean. And if you get lost or confused, Yahoo is one of the biggest domains out there, so you can get in contact with a service member quickly and solve the problem. I would rate this book 5 out of 5 stars because it has everything that you need to know about owning a small business with Yahoo.
Overview
Today Yahoo! is the top ranked, highly trafficked Web site on the Internet. Word of mouth grew into what is now a publicly traded company. A Yahoo! listing is as important as one in the phone book. Yahoo! has evolved into a multinational Internet and communications phenomenon. 88 percent of adults who purchase items online conduct some sort of online research prior to completing their purchase. If you are in business, you need a Yahoo! store front. Yahoo! bases much of its consumer brand on the fact that it is a ...