You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and Allthe Other Ways to Outsmart Yourself [NOOK Book]

Overview

The author of the bestselling You Are Not So Smart shares more discoveries about self-delusion and irrational thinking, and gives readers a fighting chance at outsmarting their not-so-smart brains



David McRaney’s first book, You Are ...
See more details below
You Are Now Less Dumb: How to Conquer Mob Mentality, How to Buy Happiness, and Allthe Other Ways to Outsmart Yourself

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$9.99
BN.com price

Overview

The author of the bestselling You Are Not So Smart shares more discoveries about self-delusion and irrational thinking, and gives readers a fighting chance at outsmarting their not-so-smart brains



David McRaney’s first book, You Are Not So Smart, evolved from his wildly popular blog of the same name. A mix of popular psychology and trivia, McRaney’s insights have struck a chord with thousands, and his blog--and now podcasts and videos--have become an Internet phenomenon.



Like You Are Not So Smart, You Are Now Less Dumb is grounded in the idea that we all believe ourselves to be objective observers of reality--except we’re not. But that’s okay, because our delusions keep us sane. Expanding on this premise, McRaney provides eye-opening analyses of fifteen more ways we fool ourselves every day, including:


The Misattribution of Arousal (Environmental factors have a greater affect on our emotional arousal than the person right in front of us)

Sunk Cost Fallacy (We will engage in something we don’t enjoy just to make the time or money already invested “worth it”)

Deindividuation (Despite our best intentions, we practically disappear when subsumed by a mob mentality)

McRaney also reveals the true price of happiness, why Benjamin Franklin was such a badass, and how to avoid falling for our own lies. This smart and highly entertaining book will be wowing readers for years to come.


Read More Show Less

Editorial Reviews

From Barnes & Noble

In his 2011 viral hit You Are Not So Smart, David McRaney somehow how entertained us even while demonstrating that we had too many friends on Facebook; that our memories are mostly fiction; and that, in fact, we are relentless and quite talented self-deluders. In You Are Now Less Dumb, he explains how it is precisely our irrational thinking and self-delusions are what keeps us sane. At every turn, this merry debunkers proves that our belief that we are rational, logical beings with a firm grasp on the world is mistaken and yet is the very thing that keeps us happily afloat. An engaging, insightful book of popular psychology.

Read More Show Less

Product Details

  • ISBN-13: 9781101621783
  • Publisher: Penguin Group (USA)
  • Publication date: 7/30/2013
  • Sold by: Penguin Group
  • Format: eBook
  • Pages: 288
  • Sales rank: 76,152
  • File size: 767 KB

Meet the Author

David McRaney is a journalist and self-described psychology nerd. He has written for several publications, including The Atlantic and Psychology Today. He lives in Hattiesburg, Mississippi.
Read More Show Less

Customer Reviews

Average Rating 4.5
( 3 )
Rating Distribution

5 Star

(2)

4 Star

(0)

3 Star

(1)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 3 Customer Reviews
  • Anonymous

    Posted September 5, 2013

    Nah

    Nah its kinda boring

    1 out of 2 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted August 2, 2013

    In this fascinating book, David McRaney explores the cognitive p

    In this fascinating book, David McRaney explores the cognitive process of humans and demonstrates how we are not so much logical beings but are more at the mercy of stories and hidden assumptions. The author writes in an entertaining and amusing style with many funny and upbeat stories to illustrate what he is saying. The book is well-written and easy to read as well as being full of insightful information, and I enjoyed it very much. Jelila

    1 out of 1 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted November 12, 2013

    No text was provided for this review.

Sort by: Showing all of 3 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)