Young World Rising: How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up [NOOK Book]

Overview

Praise for YOUNG WORLD RISING

"Salkowitz identifies an exciting new trend in global business and introduces us to a fresh young cast of entrepreneurs whose ideas are literally changing the world. Young World Rising shakes up conventional notions of demographics, globalization, and innovation in a vision that combines hope and challenge. It's a wake-up call for the old guard, a how-to manual for forward-thinking organizations, and a call to...

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Young World Rising: How Youth Technology and Entrepreneurship are Changing the World from the Bottom Up

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Overview

Praise for YOUNG WORLD RISING

"Salkowitz identifies an exciting new trend in global business and introduces us to a fresh young cast of entrepreneurs whose ideas are literally changing the world. Young World Rising shakes up conventional notions of demographics, globalization, and innovation in a vision that combines hope and challenge. It's a wake-up call for the old guard, a how-to manual for forward-thinking organizations, and a call to arms for the next generation of talent."
Daniel H. Pink, author of Drive and A Whole New Mind

"Great stories of the ways that collaborative approaches are solving old problems and creating new opportunities in the parts of the world that are overdue for some good news."
Don Tapscott, author of Grown Up Digital and coauthor of Wikinomics

"Young World Rising combines insightful analysis and great stories that challenge old stereotypes and inspire new approaches for businesses, governments, international organizations, and NGOs. It makes a powerful case for a twenty-first century model that places entrepreneurship and innovation clearly at the center and will be a valuable guide for both policymakers and business leaders."
Ambassador Albert Ramdin, Assistant Secretary General, Organization of American States

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Editorial Reviews

From the Publisher
"Every new generation gets a lot of attention, though it's not always positive. But if millennials have been scrutinized more closely than any generation since the 1960s, it's because of one factor; they're plugged deep into the internet and have the skills to make the most of its opportunities. Salkowitz's book takes this idea and runs with it, globally. He shows how tiny startups in India, Brazil and other nations whose populations trend young are building online businesses on investment shoestrings, collaborating with others in their cohort (often across borders) and creating innovative approaches to maximize minimal resources." (Delta Sky Magazine, July 2010)

"I highly recommend the insightful and visionary book by Rob Salkowitz, to anyone seeking a more complete understanding of the youth based entrepreneurial ITC boom sweeping the developing world. The book will inspire governments, corporations, international organizations, and non-governmental agencies to seek fresh, market based initiatives to ensure that the entrepreneurial revolution continues without being derailed by special interests..." (BlogBusinessWorld, July 31, 2010)

"The world-changing ideas of the near future might not come from settled, industrialized countries, or even from 10-ton economic gorilla China, argues Salkowitz, but from the developing world. Their populations are extremely young, driven to improve their lives, and have unprecedented access to and familiarity with technology." (CIO Magazine, July 13, 2010)

"Three forces are reshaping the world of the 21st century: youth, ICT and entrepreneurship," says Rob Salkowitz in Young World Rising. While he believes these intertwined forces will have some impact in the Western world, he expects them to completely remake business in less developed nations with populations that skew toward youth, including India, Vietnam, Nigeria, South Africa, Ghana, Mexico and Columbia. Tech-savvy twenty-something's with mobile devices in hand will figure out ways to serve base-of-the pyramid markets, he says-and then scale their operations globally to rewrite the rules of business." (BizEd, July/August 2010)

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Product Details

  • ISBN-13: 9780470644324
  • Publisher: Wiley
  • Publication date: 5/5/2010
  • Series: Microsoft Executive Leadership Series , #13
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 224
  • File size: 769 KB

Meet the Author

Rob Salkowitz
ROB SALKOWITZ is a writer and consultant specializing in the social implications of new technology and the next-generation workforce. He has worked with Microsoft and other leaders in global business to help formulate market strategy and articulate business goals. As an entrepreneur, Rob has helped start seven businesses and is a principal in the Seattle-based communications firm MediaPlant, LLC. Rob is author of Generation Blend and coauthor (with Daniel Rasmus) of Listening to the Future, both from Wiley. He lives and works in Seattle, Washington.
youngworldrising.com
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Table of Contents

Preface.

INTRODUCTION.

A Bright and Crowded Future.

Three Forces Reshaping the World.

Exploring the Rise of the Young World.

Promise and Peril.

CHAPTER 1: The Rising Tide: Three Trends Driving the Emergence of the Young World.

Demography and Destiny.

The Rich Old World.

The Poor Young World.

The Spread of Ubiquitous Data Networks.

Youth + Tech: The Emergence of the Global Net Generation.

The Technology Age Gap in Global Perspective.

Youth and Entrepreneurship.

Innovation at the Bottom of the Pyramid.

Technology and Indigenous Entrepreneurs.

The Inflection Point.

CHAPTER 2: Laying the Groundwork: Aligning Institutional Investments with Young World Development Goals.

Aligning Profit and Prosperity.

Building a Public-Private Partnership to Equip the Global Net Generation with World-Class Technology.

Connecting Young World Innovators to Resources for Incubation and Business Development.

The Seeds Are Sprouting.

CHAPTER 3: Young World Entrepreneurship in Action.

The Distinctive Qualities of Young World Entrepreneurship.

Increasing the Skills of the Knowledge Workforce.

Building Connections.

Improving Conditions.

Reaching the Global Market with Innovative Products and Services.

Achieving Escape Velocity.

CHAPTER 4: Engaging the Young World: Strategies for Success.

Engaging Young World Talent.

Collaborating with Young World Partners.

Investing in Young World Opportunity.

Developing Young World Markets.

Plan for Uncertainty.

Conclusion.

Executive Summary.

Appendix A.

Appendix B.

Notes.

Acknowledgements.

Index.

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