Zero to One Million: How I Built My Company to $1 Million in Sales... and How You Can, Too

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Overview

Do You Want to Become a Multi-Millionaire Entrepreneur? Here’s How.

By the time Ryan Allis had reached the age of twenty-one, he had achieved the financial goal most people just dream about: He built his company to one million in sales. Allis has since grown his company iContact Corp., a provider of Web-based email marketing and online communication softwares, to $10 million per year in sales, and has helped numerous clients increase their sales dramatically.

Now Allis shares the secrets of his lightning-fast success with you. In Zero to One Million, he details his simple yet ...

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Overview

Do You Want to Become a Multi-Millionaire Entrepreneur? Here’s How.

By the time Ryan Allis had reached the age of twenty-one, he had achieved the financial goal most people just dream about: He built his company to one million in sales. Allis has since grown his company iContact Corp., a provider of Web-based email marketing and online communication softwares, to $10 million per year in sales, and has helped numerous clients increase their sales dramatically.

Now Allis shares the secrets of his lightning-fast success with you. In Zero to One Million, he details his simple yet innovative evaluation system of “Market-Advantages-Return” to help you determine if your business idea is viable. Once you have a solid foundation, you can apply his advice for successfully running your business-from initial planning to managing high-speed growth.

  • Evaluate your business idea using the innovative MAR system
  • Write a business plan sure to excite your investors
  • Launch your company with minimal expenditure
  • Boost online sales using cutting-edge marketing strategies
  • Watch all your hard work transform into millions

Did you know that eighty-one percent of millionaires are entrepreneurs? Join the pantheon of successful businessmen and women with Zero to One Million.

Product Details

  • ISBN-13: 9780071496667
  • Publisher: McGraw-Hill Companies, The
  • Publication date: 12/26/2007
  • Edition number: 1
  • Pages: 240
  • Sales rank: 861,659
  • Product dimensions: 5.90 (w) x 8.90 (h) x 0.73 (d)

Meet the Author

Ryan P. Allis is CEO of iContact Corp., a venture-backed email marketing and online communications firm that has grown from nothing to over $10 million in annual sales and 80 employees. Ryan is also the Chairman of the web marketing firm Virante, Inc.

Table of Contents

Acknowledgments     vii
Foreword   Michael Simmons     ix
Introduction     1
My Story: Going from Zero to one Million     5
Getting Off the Ground     7
Becoming an Entrepreneur     15
The 10-Step Process for Building a Company to {dollar}1 Million in Sales     31
Step 1: Understand the System     33
Step 2: Find Your Core Motivation     49
Step 3: Evaluate Your Idea     57
Step 4: Write Your Plan     73
Step 5: Raise Funding or Bootstrap     97
Step 6: Develop Your Product     125
Step 7: Develop Your Marketing and Sales Strategy     137
Step 8: Build Your Online Marketing Strategy     161
Step 9: Build Your Team     181
Step 10: Build Strong Systems and Scale     201
Choosing to be Successful     229
Steps for Success     231
Appendixes
Financial Vocabulary     259
Recommended Books     261
Resources for Entrepreneurs     265
The Mission of the Humanity Campaign     267
Join the Community at Zeromillion.com     273
Index     275
Customer Reviews
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  • Anonymous

    Posted January 14, 2008

    A reviewer

    I have been on my entrepreneruial journey for 3 years now and I have read countless books and listened to countless audios on business and success. And I can say a lot of books give you a lot of 'Rah-Rah' and excitement but you have no idea what next steps to take. I found that Zero to one Million gives you actual usable techniques that anyone can use to create huge success. You know exactly what to do and how to grow. In my opinion this book is this generations 'The E-Myth' If you don't want to make a million dollars, that's about the only reason you should not read this book

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  • Anonymous

    Posted January 14, 2008

    A reviewer

    Normally when one sees a book of the title, 'Zero to One Million,' one may think this is too good to be true. But this is no false hope. Ryan Allis has taken everything he knows about creating a business and has failed to miss every pertinent detail in creating a multi-million dollar cooporation. When one is serious about starting their own business, one should open Zero to One Million and take seriously the 10-step guide Allis provides. You may think he was sitting right next to you while you watch your business grow. Allis also provides a back-history to how he started his cooporation. The easy thing to do is skip over the part until one gets to the 10-step handbook. What some may not understand is that the background biography can hit close to home for a lot of readers as most may go or have gone to college with similar expectations. In that section Allis shares many lessons he has learned throughout his college enrollment, however the most important lesson learned that I have picked up is 'believe in the improbable.' Throughout the book, Allis also refers to other books that one should look into. This is highly recommended, as I will be taking my own advice shortly, because in reading those books, one is able to get insight on the way Allis' mind works, and is also able to use same knowledge he has gained through others' works. Zero to One Million has encompassed all what is necessary in starting a business, and though there will be more steps in creating a cooporation, one cannot do without this helpful guide.

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