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Title: Positioning: The Battle for Your Mind / Edition 1, Author: Al Ries
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Positioning: The Battle for…
by Al Ries, Jack Trout
Paperback $22.00
Title: Slave in A Box: The Strange Career of Aunt Jemima / Edition 1, Author: Maurice M. Manring
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Slave in A Box: The Strange…
by Maurice M. Manring
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Paperback $24.50
Title: The Hidden Persuaders, Author: Vance Packard
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The Hidden Persuaders
by Vance Packard, Mark Crispin Miller
Paperback $16.95
Title: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism, Author: Thomas Frank
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The Conquest of Cool: Business…
by Thomas Frank
Paperback $23.00
Title: The S.P.I.N. Selling Fieldbook: Practical Tools, Methods, Exercises and Resources / Edition 1, Author: Neil Rackham
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by Neil Rackham
Paperback from $20.11 $35.00 Current price is $20.11, Original price is $35.00.
Title: Nietzsche: Beyond Good and Evil: Prelude to a Philosophy of the Future / Edition 1, Author: Friedrich Nietzsche
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Nietzsche: Beyond Good and…
by Friedrich Nietzsche, Rolf-Peter Horstmann
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Paperback $30.99
Title: The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters / Edition 1, Author: Joseph Sugarman
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The Adweek Copywriting…
by Joseph Sugarman
Paperback $28.00
Title: The Age of Manipulation: The Con in Confidence, The Sin in Sincere / Edition 1993, Author: Wilson Bryan Key
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The Age of Manipulation: The…
by Wilson Bryan Key
Paperback $20.95
Title: Words That Sell: The Thesaurus to Help You Promote Your Products, Services, and Ideas / Edition 2, Author: Richard Bayan
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Words That Sell: The Thesaurus…
by Richard Bayan
Paperback $22.00
Title: Disruption: Overturning Conventions and Shaking Up the Marketplace / Edition 1, Author: Jean-Marie Dru
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Disruption: Overturning…
by Jean-Marie Dru
#1 in Series
Hardcover $58.00
Title: Communicating with the Multicultural Consumer: Theoretical and Practical Perspectives / Edition 1, Author: Barbara Mueller
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Communicating with the…
by Barbara Mueller
Paperback $63.55
Title: Creative Direction in a Digital World: A Guide to Being a Modern Creative Director / Edition 1, Author: Adam Harrell
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Creative Direction in a…
by Adam Harrell
Paperback $62.95
Title: The Age of Persuasion: How Marketing Ate Our Culture, Author: Terry O'Reilly
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The Age of Persuasion: How…
by Terry O'Reilly, Mike Tennant
Paperback $16.95
Title: Radio Active: Advertising and Consumer Activism, 1935-1947 / Edition 1, Author: Kathleen M. Newman
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Radio Active: Advertising and…
by Kathleen M. Newman
Paperback $34.95
Title: Lights, Camera, Campaign!: Media, Politics, and Political Advertising / Edition 1, Author: David A. Schultz
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Lights, Camera, Campaign!:…
by David A. Schultz
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Paperback $44.00
Title: The Sponsor: Notes on Modern Potentates / Edition 1, Author: Erik Barnouw
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The Sponsor: Notes on Modern…
by Erik Barnouw
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Paperback $58.99
Title: Effective Advertising: Understanding When, How, and Why Advertising Works / Edition 1, Author: Gerard J. Tellis
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Effective Advertising:…
by Gerard J. Tellis
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Paperback $129.00
Title: Attention, Attitude, and Affect in Response To Advertising / Edition 1, Author: Eddie M. Clark
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Attention, Attitude, and…
by Eddie M. Clark, Timothy C. Brock, David W. Stewart
Paperback $69.99
Title: Dynamics of International Advertising: Theoretical and Practical Perspectives / Edition 3, Author: Barbara Mueller
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Dynamics of International…
by Barbara Mueller
Paperback $81.90
Title: Underwriting 101: Selling College Radio / Edition 1, Author: Shyrl L. Plum
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Underwriting 101: Selling…
by Shyrl L. Plum
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Paperback $49.99

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