Me, Inc. How to Master the Business of Being You: A Personalized Program for Exceptional Living
178Me, Inc. How to Master the Business of Being You: A Personalized Program for Exceptional Living
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Overview
"Rarely does a book so authentically capture the essence of what a true personal brand transformation is all about. Me, Inc. provides a unique approach to discovering your personal brand and making it a reality. Through Ventrella's insights and invaluable self-discovery tools, readers quickly learn that when you build your personal brand, you build a brand of value—value that eloquently translates into success throughout every facet of your life."—Laura Tessinari, Senior Partner, Director of Training, Ogilvy & Mather
"The Me, Inc. program has guided me on the path to even greater personal and professional achievement and life satisfaction than I ever thought possible."—Jack Hallahan, Vice President, Advertising and Brand Partnerships, MobiTV
"In all of the thirteen years since I first heard Ventrella speak on this subject, I have consistently been impressed by the value of his approach and the responses of the hundreds of students who have benefited from his structured program. With the publication of Me, Inc., Ventrella reveals to a much larger audience the way to create successful, happy lives. His students at Fordham and executive coaching clients have been applying it with excellent results for years."—James A. F. Stoner, Professor Fordham University, Graduate School of Business Administration
"Me, Inc. provides a clear road map to achieving your goals and finding greater work-life balance. Ventrella's approach offers an interesting and powerful way to assume control; by managing your life's ambitions as seriously as you might a business endeavor, you can clarify your thoughts, set priorities, and turn your dreams into reality. Ventrella is a very effective coach and, like any good boss, he doesn't let you off the hook. You want to change things? Look no further."—Teri Schindler, Media Consultant, Patrick Davis Partners
Product Details
ISBN-13: | 9781119089803 |
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Publisher: | Wiley |
Publication date: | 02/05/2007 |
Pages: | 178 |
Product dimensions: | 5.50(w) x 8.50(h) x 0.38(d) |
About the Author
Table of Contents
Introduction Living on Purpose: 1Yes, You Can Have the Exceptional Life You've Always Dreamed Of
ACTIVITY: Quality-of-Life Index 30
Phase I:
Figuring Out What You Want and Why You Want It
Milestone 1, The Burning Platform: 34
Week 1 Making a Case for Change
ACTIVITY: Cost of Inefficient Living (COIL) 37
Milestone 2, "I Always Wanted to Be . . .": 43
Week 2 Establishing Your Platinum Standard
ACTIVITY: The Big Dig 53
Phase II:
Creating Your Exceptional Living Plan
Milestone 3, What Matters Most: 62
Week 3 Getting Your Priorities Straight
ACTIVITY: Priority Pyramids 74
Milestone 4, Who Matters Most: 77
Week 4 Incorporating Others into Your Plan
ACTIVITY: Circles of Customers 80
Milestone 5, To the Horizon and Beyond!: 85
Week 5 Setting Goals and Uber-Goals
ACTIVITY: Idea Juicing 93
Milestone 6, Now You've Got It: 95
Week 6 Putting It All Together
ACTIVITY: The Exceptional Living Plan 97
Phase III:
Turning Your Plan into Reality
Milestone 7, A Picture Is Worth a Thousand Words: 105
Weeks 7-8 Figuring Out What's Working
and What's Not
ACTIVITY: Picturization 108
Milestone 8, Firefighting: 113
Weeks 9-10 Leaving the Crisis Zone
ACTIVITY: The Five Why's 122
Milestone 9, The Art of Anticipation: 125
Week 11 Wowing Your Customers
ACTIVITY: Quick Pulse Check 128
Milestone 10, Free to Be: 131
Weeks 12-13 Empowering Yourself and Others
ACTIVITY: Outsourcing 139
Milestone 11, The A-Plus Player: 143
Weeks 14-15 Entering the Purpose Zone
ACTIVITY: Supercharge Me! 147
Phase IV:
Keeping Your Momentum Going
Milestone 12, The Only Constant in Life Is Change: 152
Week 16 Embracing the Spirit of
Continuous Improvement
ACTIVITY: This Is Your Life 155
Epilogue Would You Follow You?: 161
Being a Leader
Acknowledgments 163