A Whack on the Side of the Head: How You Can Be More Creative

A Whack on the Side of the Head: How You Can Be More Creative

by Roger von Oech


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This is the 25th anniversary edition of the creativity classic by Dr. Roger von Oech.

Over the years, A WHACK ON THE SIDE OF THE HEAD has been praised by business people, educators, scientists, homemakers, artists, youth leaders, and many more. The book has been stimulating creativity in millions of readers, translated into eleven languages, and used in seminars around the world.

Now Roger von Oech's fully illustrated and updated volume is filled with even more provocative puzzles, anecdotes, exercises, metaphors, cartoons, questions, quotations, stories, and tips designed to systematically break through your mental blocks and unlock your mind for creative thinking. This new edition will attract an entire new generation of readers with updated and mind-stretching material.

Product Details

ISBN-13: 9780446404662
Publisher: Grand Central Publishing
Publication date: 05/05/2008
Edition description: 25
Pages: 256
Sales rank: 345,416
Product dimensions: 5.50(w) x 8.25(h) x 0.75(d)

About the Author

Roger von Oech is the president of Creative Think, a California-based consulting firm that has conducted creativity seminars with such companies as American Express, Apple Computer, AT&T, CBS, IBM, NBC, and NASA. He earned his doctorate from Stanford University in a self-conceived program in the history of ideas.

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A Whack on the Side of the Head: How You Can Be More Creative 4.5 out of 5 based on 0 ratings. 6 reviews.
VVilliam on LibraryThing More than 1 year ago
An amazing book about how to become more creative. Roger von Oech is clearly a master of creativity and litters this books with many exciting tales of innovation. I'm definitely going to reread this book and make notes that I can quickly refer back to daily. Highly recommended.
aethercowboy on LibraryThing More than 1 year ago
This book opened up my eyes to being more creative and thinking in a more creative way. von Oech brings forth a bunch of rules of business that stifle creativity, and one by one, he tears them down and shows how they do more harm than good when trying to be innovative (but hold an important place when it comes to critical systems).Did you know that you're more likely to be creative if you consider yourself creative?Did you know that the QWERTY keyboard was designed to slow down your typing speed?Did you know that the Fool of the ruler was put in place to let the king hear something from someone who wasn't a "yes man"?Applying the knowledge gleaned from this book, you too could be just a bit more creative, and get your process out of the dark ages and into the next century.Recommended for people who need a little help being creative (though, in the end, the thing that makes one more creative is yourself).
Anonymous More than 1 year ago
Guest More than 1 year ago
An ideal tool to help people become more creative
Guest More than 1 year ago
Buy this book and keep it for ready reference whenever you need creative stimulation, much like that offered in Why Didn't I Think of That? - Think the Unthinkable and Achieve Creative Greatness.
Guest More than 1 year ago
Everyone should read this book at least once!