Adapt or Die: How to Survive in the New Era of Digital Marketing

by Tom Gallego

Overview

Adapt or Die is a survival guide for the modern marketer. If you run marketing and branding for a service or product-based company, this will equip you with the adaptation tools to run faster than your competition and succeed in the new era of digital brand engagement. It's all here in a simple and informative book, that lays out seven easy-to-follow principles that will guarantee your success in today's product and service parodied marketplace.

Product Details

ISBN-13:	9780692133453
Publisher:	L7 Creative Publishing
Publication date:	06/06/2018
Pages:	102
Product dimensions:	5.98(w) x 9.02(h) x 0.21(d)

About the Author

Tom Gallego, CCO & CEO, oversees creative and account management strategy for award winning agency, L7 Creative. He also sits on the Forbes Agency Council, an invitation-only organization for senior-level executives where he contributes expert opinion for readers of Forbes Magazine. He has authored Adapt or Die: How to Survive in the New Era of Digital Marketing to give marketers the necessary tools to compete in today's hyperconnected and extremely competitive marketplace.