Advertising and Consumer Citizenship: Gender,Images and Rights

Advertising and Consumer Citizenship: Gender,Images and Rights

by Anne M. Cronin

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Overview

Advertising and Consumer Citizenship: Gender,Images and Rights by Anne M. Cronin

Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.

Product Details

ISBN-13: 9780415223249
Publisher: Taylor & Francis
Publication date: 10/28/2000
Series: Transformations Series , #8
Pages: 192
Product dimensions: 6.25(w) x 9.25(h) x 2.00(d)

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