All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back

All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back

by William J. Cusick
5.0 1

NOOK Book(eBook)

$14.49 $24.95 Save 42% Current price is $14.49, Original price is $24.95. You Save 42%.
View All Available Formats & Editions
Available on Compatible NOOK Devices and the free NOOK Apps.
Want a NOOK ? Explore Now

Overview

All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back by William J. Cusick

Tap into the secret of connecting with your customers on an emotional level-and keep them coming back to you again and again.

Product Details

ISBN-13: 9780814414224
Publisher: AMACOM
Publication date: 07/15/2009
Sold by: Barnes & Noble
Format: NOOK Book
File size: 418 KB

About the Author

William J. Cusick (Oak Park, IL) is CEO and Founder of Vox, Inc., a successful customer experience consulting firm in Chicago. He has worked with many Fortune 500 companies, including Allstate Insurance, Zurich North America, CNA, and AIG.

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
Reserve it