American Automotive Design Trends / the Personal Luxury Car

American Automotive Design Trends / the Personal Luxury Car

by James Kaster


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Paperback: As the car market proliferated with many styles, makes and functions, one particular trend elevated the automobile above the mere transportation-only, family-hauling and / or workhorse appliance. It was the "Personal Luxury Car." Affordable cars could be crafted and massaged into status symbols for the masses while luxury cars could be similarly crafted into a rarer form of distinction. This new found prominence supposedly mitigated the chores of daily driving and errand running through environmental isolation; all the while projecting the owner's individuality and ego to the world.

From the author of "Those 80s Cars", this book contains 600+ photographs with marketing quotes that led several generations of selling a lifestyle.

Product Details

ISBN-13: 9780982822098
Publisher: James H. Kaster
Publication date: 01/09/2011
Pages: 94
Product dimensions: 8.50(w) x 11.00(h) x 0.24(d)

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