American Business Abroad: Ford on Six Continents

American Business Abroad: Ford on Six Continents

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Product Details

ISBN-13: 9781107400238
Publisher: Cambridge University Press
Publication date: 06/20/2011
Edition description: Updated edition
Pages: 582
Product dimensions: 6.00(w) x 9.00(h) x 1.50(d)

About the Author

Mira Wilkins is Professor of Economics at Florida International University. She has also taught at Columbia University, Union College and Smith College. She is the author of many books and articles, including The History of Foreign Investment in the United States, 1914�945 (2005), which was a Choice magazine Outstanding Academic Title and the co-winner of the Hagley Book Prize for the Best Book in Business History. Her latest book (co-authored with William J. Hausman and Peter Hertner) is Global Electrification: Multinational Enterprise and International Finance in the History of Light and Power, 1878�007 (Cambridge University Press, 2008).

Frank Ernest Hill (1888�969) was a freelance writer, author and editor. He taught English at the University of Illinois, Stanford University and Columbia University and served as editor-in-chief of Longmans, Green and Co. for six years. He published The Winged Horse (1927) and a translation of Chaucer's Canterbury Tales (1931) and, with Allan Nevins, he participated in the latter's study of Rockefeller and co-authored a major three-volume work on Ford Motor Company's history.

Table of Contents

Introduction; 1. First venture; 2. Probing for markets; 3. Model T: triumph and fable; 4. The alchemy of war; 5. Steps in expansion; 6. The sun never sets; 7. Prosperity and frustration; 8. The missionary spirit; 9. The best-laid plans; 10. Marriage of convenience; 11. Time of desperation; 12. A world disturbed; 13. Extreme of nationalism; 14. The British empire; 15. On both sides of World War II; 16. The crippled phoenix; 17. The new company; 18. Manufacturing for world markets: from Dagenham to Geelong; 19. New times, new faces, new policies; Appendices.

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