At Your Best as a Welder: Your Playbook for Building a Great Career and Launching a Thriving Small Business as a Welder

At Your Best as a Welder: Your Playbook for Building a Great Career and Launching a Thriving Small Business as a Welder

by Juan Carosso


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The only series of step-by-step guides to succeeding in the skilled trades and achieving the American dream.

At Your Best as a Welder is your playbook for learning if a career as a welder is right for you, progressing from pre-apprentice to journeyman to master welder, and launching your own small business. Learn:
  • What does a career as a welder look like?
  • Why should you consider becoming a welder?
  • How do you become a successful craftsman as a welder?
  • How much can you make as a welder?
  • What are your career options once you become a welder?
  • How long does it take to be successful at each stage in a welder’s career?
  • How and where do you find work as a welder?
  • What does it take to strike out on your own?
  • What does it take to launch and build a successful small business?

    At Your Best is the only step-by-step handbook to finding if a career in the trades is right for you, educating yourself and earning the proper certifications, establishing yourself as an excellent apprentice and journeyman in the industry, and moving on to start your own small business in the trades. At each step of the way, your At Your Best playbook provides the information, recommendations, outside resources, and concrete actions needed for taking the next successful step in You, Inc. Whether you are beginning your first career, changing careers, or ready to move up and start your own business as a carpenter, plumber, HVAC/R tech, or other tradesman, this is the book that will tell you how.

    There are currently over 6.5 million unfilled jobs in the skilled trades in the US. Despite being well-paying and secure, these jobs remain open because enough qualified candidates with the skills, attitude, and experience required do not exist. Moreover, plenty of opportunity exists for established tradespeople to start their own business, but they have no guidance. The At Your Best Playbooks series changes that.

Product Details

ISBN-13: 9781510743977
Publisher: Skyhorse
Publication date: 11/20/2018
Series: At Your Best Playbooks
Pages: 280
Sales rank: 326,902
Product dimensions: 5.50(w) x 8.25(h) x 0.80(d)

About the Author

Juan Carosso holds an MBA in finance and marketing from the University of Michigan and has over thirty years’ experience in business development for startups and turnaround companies. He also manages a real estate investment business and has renovated properties across the US. His relationships with tradespeople and contractors revealed a lack of qualified candidates that limited business growth, and Juan has since made it his mission to expose people to, and educate them in, the opportunities that the skilled trades provide. He lives in Kingston, WA.

Table of Contents

Preface xi

Introduction xiii

About the Author xix

Part 1 At Your Best Fundamentals: The Rules of the Game

Chapter 1 AYB Playbooks & 1

At Your Best with Subject Matter Experts 5

Sources, Methods and Credibility 6

Local and Actionable 9

Chapter 1 Replay 9

Chapter 2 AYB Playbooks Are for You, If… 11

Who This AYB Playbook Is For… 13

Chapter 2 Replay 17

Chapter 3 The AYB Mental Framework 19

It All Begins with "You, Inc." 21

3P+A = People, Performance, Professionalism & Attitude 24

Success with 3P+A 25

Curiosity: An Important State of Mind 27

Future-Proof Your Life with a Skilled Trade Career 29

At Your Best as a Craftsman 31

At Your Best as a Woman in the Skilled Trades 32

Chapter 3 Replay 34

Part 2 At Your Best as a Welder: Becoming a World-Class Player

Chapter 4 Career Overview: Welder 39

Why Become a Welder? 43

Welder: Job Responsibilities 43

Welder: Minimum Required Skills & Abilities 44

Welder: Work Conditions 45

Welder: Earning Potential 46

Welder: Your Career Options 47

Becoming a Welder: Is it for You? 48

Chapter 4 Replay 50

Chapter 5 Your Path to Becoming a Welder 53

How to Become a Welder 55

The Career Stages of a Welder 55

The Foundation of Your Craft: Education, Training and Certifications 60

High School or Its Equivalent 61

Khan Academy 62

CareerOneStop: Your First Stop for Finding Local Resources 63

Welding or Vocational School versus Community College 64

Finding the Right Type of School or Program for You 65

Post-9/11 GI Bill & Vocational Education 67

Apprenticeship: The Degree that Pays You 68

Welding Certifications and Licenses 71

At Your Best as a Union Member 73

Trade Unions & Associations for Welders 74

At Your Best as a Military Veteran 75

YouTube is Your Friend 76

Chapter 5 Replay 78

Chapter 6 Finding Work as a Welder 81

Your Job Search Starting Points 84

Your Full-time job is to Find a Full-time Job 85

Your Skills are Portable 85

AYB Steps & Tools to Find a Great Job 85

"Force Multipliers" & Networking to Find a job 87

Think Like Your Future Employer 92

Drug Testing & Getting Hired or Fired 93

Where to Turn for More Information 94

Your Local Librarian 94

Chapter 6 Replay 95

Chapter 7 At Your Best with 3P+A in Action 97

People: The First P in 3P+A 101

Performance: The Second P in 3P+A 102

Professionalism: The Third P in 3P+A 104

Attitude: The A in 3P+A 106

Chapter 7 Replay 107

Chapter 8 Getting Your Head Straight, Part 1 109

Chapter 8 Replay 124

Part 3 At Your Best as a Small Business: Building a World-Class Franchise

AYB Playbooks & Recommended Reading 128

Chapter 9 At Your Best: The Pre-Game 133

At Your Best before the Game 135

You, Inc. as a Small Business 136

SWOT Early & Often 137

Launch You, Inc. with Your Eyes Wide Open 140

You, Inc. Demands Courage 142

You, Inc. Demands Curiosity 144

Make the Web Your Business Partner 145

Small Business Administration's Learning Center 146

My Own Business, Inc. 146

Chapter 9 Replay 147

Chapter 10 At Your Best: The Kick Off 149

At Your Best from the Start 151

You, Inc.'s Customers: The Center of Your Universe 155

You, Inc.'s Go-to-Market Plan 157

You, Inc.'s Market Positioning 159

You, Inc.'s Path to Quick Wins 163

Your Timing & Action Plan 165

For You, Inc., Cash Is Life 167

You, Inc.'s Startup Financial Needs 168

You, Inc.'s Sales Forecast 170

You, Inc.'s Expense Budget 173

You, Inc.'s Profit & Loss Statement 175

Financing You, Inc. 176

You, Inc.'s Back-Office Infrastructure 177

"Licensed, Bonded & Insured" 178

Which Legal Structure is Right for You, Inc.? 180

Chapter 10 Replay 183

Chapter 11 At Your Best: Game On 185

At Your Best on the Field 187

Customer Service: Your Competitive Advantage 188

At Your Best with Force Multipliers 191

Growing You, Inc.'s Business through Networking 192

You, Inc.'s VP of Sales & Business Development 193

Getting the Word Out 194

Customer Leads & Reviews on the Web 198

Table Stakes Marketing Toolkit 199

You, Inc., Technology & Running Your Business 203

Chapter 11 Replay 206

Chapter 12 At Your Best: Halftime 209

At Your Best through Regular Review 211

Whatever It Is, SWOT It 212

Success as a Leader of a Small Team 214

You, Inc. & Your Employees and Contractors 217

Never Enough Time in the Day 218

Improve or Remove 221

Get Back on the Field 223

Chapter 12 Replay 223

Chapter 13 Getting Your Head Straight, Part 2 225

Chapter 13 Replay 238

Chapter 14 At Your Best: Going Pro 241

At Your Best Going to the "Next Level" 243

Chapter 14 Replay 245

Glossary of Terms 247

List of AYB Quick Tools 251

Afterword 253

Customer Reviews