Bank 2.0: How Customer Behaviour And Technology Will Change The Future of Financial Services
The financial crisis is just beginning for retail institutions. Ninety to ninety-five per cent of bank transactions are executed electronically today. The Internet, ATMs, call centres and smartphones have become mainstream for customers. But banks still classify these as ‘alternative channels’ and maintain an organisation structure where Branch dominates thinking. Continued technology innovations, Web 2.0, social networking, app phones and mobility are also stretching traditional banking models to the limit. BANK 2.0 reveals why customer behaviour is so rapidly changing, how branches will evolve, why cheques are disappearing, and why your mobile phone will replace your wallet—all within the next 10 years.
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Bank 2.0: How Customer Behaviour And Technology Will Change The Future of Financial Services
The financial crisis is just beginning for retail institutions. Ninety to ninety-five per cent of bank transactions are executed electronically today. The Internet, ATMs, call centres and smartphones have become mainstream for customers. But banks still classify these as ‘alternative channels’ and maintain an organisation structure where Branch dominates thinking. Continued technology innovations, Web 2.0, social networking, app phones and mobility are also stretching traditional banking models to the limit. BANK 2.0 reveals why customer behaviour is so rapidly changing, how branches will evolve, why cheques are disappearing, and why your mobile phone will replace your wallet—all within the next 10 years.
10.99
In Stock
5
1
Bank 2.0: How Customer Behaviour And Technology Will Change The Future of Financial Services
400
Bank 2.0: How Customer Behaviour And Technology Will Change The Future of Financial Services
400
10.99
In Stock
Product Details
| ISBN-13: | 9789814312660 |
|---|---|
| Publisher: | Marshall Cavendish International Asia |
| Publication date: | 04/15/2010 |
| Series: | Brett King Series |
| Sold by: | Barnes & Noble |
| Format: | eBook |
| Pages: | 400 |
| File size: | 4 MB |
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