Even though he cannot translate the scarlet message, he is sure he knows what it means. The murder is his fault-blood for blood.
With unblinking eyes, Jake smears the haunting words into a meaningless blur of red, and then with scarlet-stained fingers transcribes the message onto his flesh, transferring the bloodguilt onto his soul, completing the ritual by painting his face with a glistening mask of red. He knows what he has to do.
Believing he is on a quest for revenge, Jake rushes to New Orleans, a maelstrom of color, disguise, and depravity. Stranded alone in a city where nothing is as it appears, Jake's quest manifests into a supernatural battle between good and evil that leads him across Louisiana, spellbound by the magic and mystery of one of the most unique and mysterious cultural regions in existence. Be there for the unmasking.