ISBN-10:
1567203965
ISBN-13:
9781567203967
Pub. Date:
05/30/2001
Publisher:
ABC-CLIO, Incorporated
Facing Up To Management Faddism

Facing Up To Management Faddism

by Margaret C. Brindle, Peter N. Stearns

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Product Details

ISBN-13: 9781567203967
Publisher: ABC-CLIO, Incorporated
Publication date: 05/30/2001
Edition description: New Edition
Pages: 224
Product dimensions: 6.14(w) x 9.21(h) x 0.56(d)

About the Author

Margaret C. Brindle is an associate professor at George Mason University. Previously she taught management strategy and health care management at Carnegie Mellon University, from where she received her PhD. Dr. Brindle consults in the field of behavioral management, has also served as a hospital administrator, and is co-author (with Lisa Mainiero) of Managing Power Through Lateral Networking (Quorum, 2000).

Peter N. Stearns is Provost of George Mason University and former Dean at Carnegie Mellon University. He holds a doctorate from Harvard and has authored more than 60 books and 200 articles on topics in social, labor, and world history, with an emphasis on change and continuity.

Table of Contents

Preface

Introduction: A Slippery Target

What Fads Are: On and Beneath the Surface

The Nature of Business Fads

Fads: Change and Continuity Across the Century

Why Faddism?

What Causes Fads, and Why Are Causes Important?

Transmitting 20th-century Faddism: The Role of Business Schools

The Role of Consulting Firms

The International Dimension

International Outreach

Fads/Faddisme: A French Case Study

Fads on the International Stage: Trends and Prospects

Strategies for Managing Business Fads

Managerial Problems and Case Studies

Conclusion: How to Evaluate, How to Respond

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