Cases in Entrepreneurship: The Venture Creation Process / Edition 1 available in Paperback
This supplemental text provides four to six example business cases for each step in the venture creation process: searching and screening ideas, planning and financing, setup, startup, and ongoing operations. The last chapter explores the role of competition, promise, and planning cognitions in entrepreneurial thinking success. No index is provided. Annotation ©2005 Book News, Inc., Portland, OR
About the Author
Dr. Eric Morse is an assistant professor of entrepreneurship at the Ivey School of Business, where he serves as the Executive Director of The Institute for Entrepreneurship. His principle areas of expertise include entrepreneurial strategy, corporate entrepreneurship and entrepreneurial cognition. Dr. Morse’s research has appeared, or is forthcoming, in AMJ, ET&P, JBV and other top research journals. Previously, at the University of Victoria, he was co-designer of the UVic Entrepreneurship Program, and also taught management consulting and the capstone strategy class for the MBA Program. He was the architect of UVic's partnership in International Executive M.B.A. education (Taiwan) and President/Director of the International Centre for Venture Expertise. Dr. Morse serves, or has served on the board of directors for several entrepreneurial start-ups and actively consults with both private and government enterprises. Dr. Morse's past work experience includes stints with Andersen Consulting and the Los Alamos National Laboratory - in their technology transfer office.
Table of ContentsIntroduction to the Ivey Casebook Series - Paul W. BeamishPrefaceIntroduction: The Venture Creation Process1. Searching for Venture Opportunities Leveraging Wal-Mart, eBay and USPS Barrie Charity Bingo Takahiko Naraki, the Three Million Yen Entrepreneur Cascadia Water Corporation Russki Adventures2. Screening Venture Opportunities Kalista's Fine Chocolate Siam Canadian Foods Co., Ltd. Asiasports: Hockey Night in Hong Kong Crystal Corporation of the Philippines Sequel to Success: The Follow-Up To Abatis Systems 3. Planning and Financing the Venture Frontier Adventure Racing: Pack Lightly, Go Like Hell, Never Give Up Borders Hotel Corp. SimEx Inc. Extreme Packet Devices (A) Diabetogen Alpha Personal Dental Care Systems4. Venture Setup PolicePrep Ben & Jerry's - Japan Textron Ltd. Tapp Technologies Inc. (A) Blinds To Go - Wanted: People to Lead Explosive Growth (A)5. Venture Start-Up DCF Innovations: Goalie Pad Covers (A) Catfish Creek Canoe Company WaveRider Communications, Inc.: Selling Wireless Internet Access Equipment Omega Paw Inc.6. Ongoing Venture Operations and Growth Extreme CCTV VanCity Savings Credit Union: Corporate Venturing Into Uncharted Waters Krave's Candy Co. - Clodhoppers (A) Trojan Technologies Inc.: Organizational Structuring for Growth and Customer Service Mainstreet Equity Corp. (A)7. Venture Analytics: Beyond Venture Creation Creemore Springs Brewery: Branding Without Advertising Fernando Rego and the Fitter Drawn and Quarterly InnoMedia Logic Inc. Quadra Logic Technologies Inc. (A)ReferencesAbout the Editors