Brand Harmony: Achieving Dynamic Results by Orchestrating Your Customer's Total Experience

Brand Harmony: Achieving Dynamic Results by Orchestrating Your Customer's Total Experience

by Steve Yastrow

Hardcover

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Product Details

ISBN-13: 9781590790533
Publisher: SelectBooks, Inc
Publication date: 01/01/2010
Pages: 176
Product dimensions: 6.30(w) x 9.26(h) x 0.75(d)

About the Author

In addition to Ditch the Pitch, Steve Yastrow is the author of We: The Ideal Customer Relationship and Brand Harmony. Steve is president of Yastrow and Co., a consulting firm that helps organizations create powerful stories and communicate them in ways that build customer relationships and drive results. Steve's clients include McDonald's Corp., The Cayman Islands Department of Tourism, Jenny Craig International, and Great Clips for Hair, and many others. For more info visit www.yastrow.com

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