Who needs a personal brand? Anyone who realizes his or her success depends upon being likable and memorable to potential customers. And now you can build an effective personal brand without spending a fortune. Just take your inspiration from the first personal branders, kings and queens.
Combining historical research with corporate branding experience, Nancy Blanton offers authors, artists, consultants and others the gems of wisdom from savvy monarchs and leaders whose successful rule depended on the support of their people. Her simplified branding process and communications planning guide incorporate these time-honored techniques to help you create your own personal brand and then put it into action.
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About the Author
Nancy Blanton had been a journalist, magazine editor, corporate communications leader and brand manager. She has a bachelor's degree in journalism, a master's degree in mass communications, and has won numerous awards for professional leadership, writing, advertising and public relations products. Her novel Sharavogue won first place for historical fiction in Florida's Royal Palm Literary Awards. She wrote and illustrated a children's book, The Curious Adventure of Roodle Jones; co-authored the award-winning book Heaven on the Half Shell: the Story of the Pacific Northwest's Love Affair with the Oyster; and managed development and production of Rising Tides and Tailwinds, a corporate history book for the Port of Seattle centennial. Her blog, My Lady's Closet, focuses on writing, book promotion and historical fiction-and a bit of research and travel thrown in for good measure. She lives in Florida.