Bringing Your Business to Life examines the four virtues necessary for doing well and being good, within the complexities of the life of the businessperson. The authors draw from their vast combined experiences and from the rich and profound tradition of the four virtues of prudence, justice, courage and temperance to teach today’s entrepreneur in business. Practical and inspiring, this unique blend of real cases and practical insights provides a balanced approach to doing business. For anyone with entrepreneurial spirit, Bringing Your Business to Life provides a unique integration of moral reflection and entrepreneurial experience that displays the importance and the benefits of applying faith at work, both personally and professionally.
|Publisher:||Gospel Light Publications|
|Product dimensions:||5.60(w) x 8.60(h) x 0.80(d)|
|Age Range:||18 Years|
About the Author
JEFFREY CORNWALL is the inaugural recipient of the Jack C. Massey Chair in Entrepreneurship at Belmont University in Nashville, Tennessee. He has held several faculty positions and was co-founder and President/CEO of a fast-growing corporation before returning to academics. Dr. Cornwall consults with a variety of businesses, is the author of four books and has a top-rated blog, The Entrepreneurial Mind.
MICHAEL NAUGHTON holds the Moss Endowed Chair in Catholic Social Thought at the University of St. Thomas, Minnesota. He is the director of the John A. Ryan Institute for Catholic Social Thought and he is the author and editor of several books and dozens of articles.
Table of Contents
Foreword Mike Curb 11
The Good Entrepreneur
Tradition: Passing It On 27
The Two Vs 47
The Four Cardinal Virtues
Prudence: Being Wise Stewards 71
Justice: Creating Right Relationships 99
Courage: Taking Risks to Achieve Good Ends 125
Temperance: When Is Enough, Enough? 143
The Good Company
Seeing Things Whole: Overcoming the Problem of Drift 167
Selected Bibliography 187
About the Authors 191