Grow an eco-friendly business that creates limitless profit potential
From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportunities to profit from a business that builds local communities, heals the environment, and feeds the growing green demand are almost endless. As an entrepreneur who has developed successful eco-friendly businesses, Scott Cooney gives you expert advice and guidance on starting, building, and growing a green business--and then delivers a gold mine of business ideas for every kind of product and service. Grow a Green Small Business also gives you:
• Green Entrepreneur Rules that will get you started on the right foot
• Marketing, advertising, and networking techniques that build a loyal customer base
• Valuable resources, including green franchises, contacts, and web links for more information
Whether you're a novice or a veteran business developer, Cooney points the way to productivity and profit strategies you can build into any small business model.
|Publisher:||McGraw-Hill Companies, The|
|Product dimensions:||5.90(w) x 8.90(h) x 0.60(d)|
About the Author
Scott Cooney has started, grown, and sold three successful green businesses in the past five years, and is currently working as project manager for a global sustainability consulting firm.
Most Helpful Customer Reviews
I had completely forgotten that a Scott Cooney had called me a couple of years ago and asked me some questions re. my "green" carpet cleaning business in Massachusetts. Said he was writing a book. Then he re-appeared (via email) informing me that the book had been written and ACTUALLY PUBLISHED!! I've read the book, and am proud to have been allowed to be a contributor. Scott's powers of research and organization are terrific, and I know many will find this book helpful, either in starting a whole new green business, or in making changes in whatever business they are already in to make it appeal to the increasing demand for sustainable goods and services.