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Business Functions: An Active Learning Approach / Edition 1
     

Business Functions: An Active Learning Approach / Edition 1

by Jim Pearce, Lynne Butel, Jacqueline McIntyre, Tony Curtis, David Smith
 

ISBN-10: 0631201777

ISBN-13: 9780631201779

Pub. Date: 08/25/1998

Publisher: Wiley

This introduction to Business Functions delivers the knowledge and skills required to understand the key characteristics of business organisations and the core functions that contribute to their operations.

Overview

This introduction to Business Functions delivers the knowledge and skills required to understand the key characteristics of business organisations and the core functions that contribute to their operations.

Product Details

ISBN-13:
9780631201779
Publisher:
Wiley
Publication date:
08/25/1998
Series:
Open Learning Foundation Series
Pages:
628
Product dimensions:
6.81(w) x 9.70(h) x 1.37(d)

Table of Contents

Preface.

1. Business Environments.

2. The Organization.

3. Marketing.

4. Operations Management.

5. Human Resource Management.

6. Business Operations.

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