Campaign for President: The Managers Look at 2016

Campaign for President: The Managers Look at 2016

by The Institute of Politics at the Harvard Kennedy School

Paperback(New Edition)

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In this book, a distinguished group of presidential campaign staff, journalists, and political observers take us inside the 2016 race for the Republican and Democratic nominations and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University's Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2016 is essential reading for anyone interested in the inner workings of national political campaigns.

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Product Details

ISBN-13: 9781538104491
Publisher: Rowman & Littlefield Publishers, Inc.
Publication date: 07/01/2017
Edition description: New Edition
Pages: 298
Product dimensions: 6.00(w) x 8.90(h) x 0.90(d)

About the Author

The Institute of Politics at the Harvard Kennedy School has sponsored a post-election conference of campaign managers and media every four years since 1972. The series has become a principal resource for scholars, students, and practitioners.

Table of Contents

The Participants

Editor’s Note
Rick Berke’s Tribute to Gwen Ifill

Chapter 1: The Decision to Run for President
Chapter 2: The Media and Election 2016
Chapter 3: The Democratic Primaries and Convention
Chapter 4: The Republican Primaries and Convention
Chapter 5: The General Election

Conversation with David Fahrenthold, The Washington Post
Conversation with Nate Silver, FiveThirtyEight
2016 Campaign Timeline

Customer Reviews