Every minute, every hour, every second, millions of people around the world are posting, commenting and chronically oversharing online. So, how can you make your brand stand out among all this chaos? You need creative content. 'Capture My Attention' is your complete guide to creating online content that will attract attention and make you stand out from your competitors. Entertaining and engaging, this definitive guide is designed to make you laugh while providing you with hands-on strategies and techniques, plus workbook-style exercises, to instantly generate captivating content for your professional or personal brand. 'Capture My Attention' will teach you about what creativity is, how to apply creativity to your online content, overcoming creative fear, finding your brand voice, enhancing your content with visuals, incorporating storytelling for impact, and adding humour into your content toolkit. You'll also learn about the power of emotion in online content, drivers that fuel online sharing, techniques to boost your own creativity, and gain insights into the personal experiences of top creative thought-leaders. 'Capture My Attention' is for anyone building their brand online, including marketers, business developers, small business owners, entrepreneurs, individuals, start-ups, and more. This practical, step-by-step approach to getting creative proves that no matter your skillset or background, everyone is capable of creating compelling content that can cut through the madness of the online world. '... really good advice, organised in a way that I can understand it. This is an awesome book.' - Judy Carter, humourist and author of The Comedy Bible.