An invaluable sales resource from two of the world's top sales trainers
Many professions, including medicine, law, and finance have certification programs. Skills are identified and taught to keep these professionals' performance at a high level. Why not sales? In The Certifiable Salesperson, bestselling author and sales guru Tom Hopkins and leading sales consultant Laura Laaman play on the double meaning of "certifiable" and demonstrate how readers can become both a reputable professional with a specialized skill set and a salesperson going crazy with record sales. This handy reference help readers master the art of selling, enabling them to close more deals in less time. Written as a parable, readers follow Steve as he begins his career in sales. Along the way, Steve learns the secret to a successful careermastering the twenty-four core competencies that make a salesperson "certifiable." Filled with in-depth insights, practical advice, and proven techniques, this book will also show readers how to form a connection quickly, whether over the phone or in person; develop a problem-solving mind; find new prospects through referrals, and much more. The Certifiable Salesperson contains simple strategies that have proven successful in today's economy. With this book as their guide, any salesperson in any industry can improve their numbers within no time.
Tom Hopkins (Scottsdale, AZ) carries the standard as a master sales trainer and is recognized as the world's leading authority on selling techniques and salesmanship. Over three million people on five continents have attended Tom's high-energy seminars. He is the author of eleven books including How to Master the Art ofSelling and founder of Tom Hopkins International.
Laura Laaman (Rochester, NY) was one of the top salespeople in America. She founded Executive Training Consultants in 1989 to help progressive salespeople and companies succeed. Laura designs and implements successful certification programs for many of America's largest corporations.
|Publisher:||Recorded Books, LLC|
About the Author
LAURA LAAMAN is an award-winning speaker, trainer, and author. She has been WOWing salespeople, managers, and customer service representative audiences with powerful and entertaining presentations since 1989. Laura shares the stage with other top speakers including Tom Hopkins and Zig Ziglar. Along with her staff, Laura has helped thousands of companies in the United States and Europe SELL MORE by using the vital techniques she delivers at her training seminars and presentations. New salespeople and veterans alike look up to her because of her credibility and powerful, yet approachable, manner.