CLEP Principles of/Introductory Marketing

CLEP Principles of/Introductory Marketing

by National Learning Corporation

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Overview

The College Level Examination Program (CLEP) enables students to demonstrate college-level achievement and earn college credit in various subject areas based on knowledge acquired through self-study, high school and adult courses, or through professional means. The CLEP Principles of/Introductory Marketing Passbook® prepares you by sharpening knowledge of the skills and concepts necessary to succeed on the upcoming exam and the college courses that follow. It provides a series of informational texts as well as hundreds of questions and answers in the areas that will likely be covered on your upcoming exam, including but not limited to: buyer behavior and consumption patterns; wholesale and retail markets; economic and social roles of marketing; and more.

Product Details

ISBN-13: 9781731853233
Publisher: National Learning Corporation
Publication date: 02/01/2019
Series: College Level Examination Program Series , #23
Pages: 190
Product dimensions: 8.50(w) x 11.02(h) x 0.40(d)

About the Author

National Learning Corporation has been a leading publisher of test-preparation Passbooks® for more than 50 years, with 6,000 titles available across 22 series. The College Level Examination Program (CLEP) enables students to demonstrate college-level achievement and earn college credit in various subject areas based on knowledge acquired through self-study, high school and adult courses, or through professional means. Each book in the CLEP Series offers practice through multiple-choice questions and answers in relevant subject areas, as well as informative texts to aid in understanding the study material.

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